A Year In The Life Of An IIM Student
Time has a really wonderful way of showing us what really matters.
Time has a really wonderful way of showing us what really matters.
So you really worked hard and yet nothing happened? You gave your best shot and yet you could manage only 85%ile? Or worse you had reached close to 99 but have not received the calls you wanted? Trust me; you are not alone in this. CAT is a fiercely competitive exam, and thousands of students are exactly in the same position that you find yourself in. You broadly have two options from here: To let go of your IIM dream or to return with even more force and give it one more shot. In case you are thinking of giving up, read this article to find out why IIMs are worth at least one more try.
Let’s get straight to the point. You want to get into an IIM. Based on my experience of both taking the CAT and training students for it, here’s what I would recommend you start with:
If you have underestimated the power of Music influencing the purchasing behaviors of customers- well, you are overlooking a serious ingredient in Marketing. Appropriate tempo, right volume and correct genre have changed games for a number of retail outlets since 50s. For instance, fast tracks are flops in departmental stores. Why? They make people move at higher pace. Slow music tracks don't do well in smaller cafeterias or snack joints. People tend to get too comfortable. To understand the Psychology of Music is serious business and at Goa Institute of Management, Dr. Divya Singhal takes a super interesting elective with the name of Lyrics Management.
At Konversations, we always want you to keep learning and improving.
“It’s hard to beat a person who never gives up”
So it’s done. The CAT is finally out of the bag. If you are one of those who has the calls you aimed for, stop right away. This post is not for you. To the contrary, if you are dejected and disappointed, continue reading. Not clearing CAT in this attempt may not be such a bad thing after all. Each year thousands of aspirants experience what you are feeling right now, and just like them, you broadly have two options: To let go of your CAT/IIM dream or to make up your mind and slog for one more year.
You are almost there. So close that you can actually feel you are at the b-school. Nothing can go wrong now, can it? How can it go wrong? You have scored enough to get an interview call. You just have to go there and be yourself. It's easier said than done. You are ahead of the curve. Don't you want to keep it that way? Do you know why out of 20,000 calls only 6,000 students get into a b-school? Because of this stage. Because of GD-PIs-WATs. Here's where everyone falters.