Utsaha, the annual marketing fest of IIM Indore, is a fest of its own kind. It is the only fest which focuses on core business domains such as marketing and marketing research. One of the core objectives of Utsaha is to address the need of various organizations to get better customer insights, especially within the rural and urban populace.
On 27th July 2019, the students of the Vinod Gupta School of Management, IIT Kharagpur had the privilege of hosting Mr Harsh Chhaparia, Partner, McKinsey & Company for a Guest Lecture on "The use of Advanced Analytics in various domains". A distinguished alumnus of the Indian Institute of Management Calcutta, Mr Chhaparia has rich experience of over 11 years in driving sales transformations and growth strategy. Mr Chhaparia commenced the session by introducing advanced analytics and how it is changing the business landscape, challenging our existing perceptions of what we deem possible. With advances in different sectors of the industry, it has become imperative to embrace analytics to keep pace with the fast-changing world. The consulting domain has witnessed many changes over the past 10 years. He further highlighted an interesting fact, nearly 90% of data ever created was done so in the last 2 years! Due to the boom in the analytics sector, the cost of storage has greatly reduced, and the reduced cost of prediction has improved computing power. The depth of expertise has become a pivotal criterion in evaluating success and overtaking the competition. To make the session intriguing, Mr Chhaparia shared a few case studies depicting the use of advanced analytics in real-world scenarios, which was one of the key takeaways of the session. These examples piqued the interest of everyone present as they illustrated the inestimable power of analytics and the extent to which it can influence our everyday life. Mr Chhaparia also shared some useful insights on how the traditional execution approach is shifting from hypothesis to prediction while answering the queries of the inquisitive learners in the audience. His in-depth and thorough analysis of business cases and ideas on leveraging advanced analytics in marketing, sales and consulting domains were highly educative. Mr Chhaparia concluded this highly interactive session by discussing the need for change in the current scenario and the skill set necessary to ride the changing tide. This enriching session provided many thought-provoking ideas and exposed the students to the real-world implications of advanced analytics. The Vinod Gupta School of Management, IIT Kharagpur thanks Mr Harsh Chhaparia for giving of his valuable time to conduct such a compelling session and sharing his fascinating insights with the budding managers of tomorrow.
The Vinod Gupta School of Management, IIT Kharagpur had the honor of hosting Mr. Amitabh Ray, Managing Director, Ericsson Global Services India for a talk as part of “Vaarta” -the institute's flagship industry expert guest lecture series, on 8 August 2019. An alumnus of Columbia Business School with an illustrious management career spanning more than two decades, Mr. Amitabh Ray is known for his grasp on the market pulse. In keeping with the need of the hour, Mr. Ray delivered a captivating session on the art of staying relevant.
Stressing on the need for capable and professional managers, Satish Magar, the National President of Confederation of Real Estate Developers’ Associations of India (CREDAI), congratulated the Symbiosis Centre for Management and Human Resource Development (SCMHRD) for introducing a course for such personnel. The Institute is located at the Hinjawadi IT Park in Pune.
The legacy of Prof. Aughi Dalton’s most awaited marketing workshop has stood unabated through the years. Even this year, the Marketing Professional workshop 2.0 was amazing. It was a pleasure and privilege for NjM (Not Just Marketing), the Marketing Cell of NMIMS, Mumbai to have him on campus to spread his marketing energy to the upcoming generation of marketers.
INFRACON 2019, the first international academic conference on Infrastructure Development kick-started with Dr. Pratima Sheorey, Director SCMHRD delivering a welcome note to the honoured guests from the University of Wolverhampton, dignitaries from PADECO International, Chairman & MD of RITES Mr. Rajeev Mehrotra, Mr. Chandrasekhar Ganduri from PWC (an alumnus of SCMHRD, batch of 2004), staff & students of SCMHRD. This was part of the pre-conference “Industry-Academia Consortium” to understand the practicalities about the future of infrastructure in developing economies like India.
IIM Bodh Gaya is now the first third-generation IIM to have its own integrated campus. The building was built and furnished under initiatives taken by the Government of Bihar. The IIM has moved from Magadha University Building to the newly constructed VIHAR administration block. The college, in only four years, has achieved this major feat of shifting into its own campus, which is in its expanding stage. The newly-established IIM now boasts of state-of-the-art facilities like Centralised AC, Computerised Classrooms, Computer Labs, fully equipped Central Library and high speed internet connectivity (Beltron and NKN) among other things, which would augment student’s learning and help them become better managers.
On 7th February 2019, the Vinod Gupta School of Management, IIT Kharagpur had the privilege of hosting Ms Madhumita Basu, Executive Committee Member and Chief of Sales, Marketing & Innovation at Nuvoco Vistas Corp Ltd for a highly informative guest lecture. She has worked with various corporate giants like Exide Industries Ltd, Eveready India Ltd, Lafarge India Ltd playing instrumental roles. An expert in the field of B2B and B2C marketing, Ms Basu has carved out a niche for herself and spearheaded many corporate strategies throughout her journey.
Utsaha, the annual marketing fest of IIM Indore, is a fest of its own kind. It is the only fest which focuses on core business domains such as marketing and marketing research. One of the core objectives of Utsaha is to address the need of various organizations to get better customer insights, especially within the rural and urban populace.
On 27th July 2019, the students of the Vinod Gupta School of Management, IIT Kharagpur had the privilege of hosting Mr Harsh Chhaparia, Partner, McKinsey & Company for a Guest Lecture on "The use of Advanced Analytics in various domains". A distinguished alumnus of the Indian Institute of Management Calcutta, Mr Chhaparia has rich experience of over 11 years in driving sales transformations and growth strategy. Mr Chhaparia commenced the session by introducing advanced analytics and how it is changing the business landscape, challenging our existing perceptions of what we deem possible. With advances in different sectors of the industry, it has become imperative to embrace analytics to keep pace with the fast-changing world. The consulting domain has witnessed many changes over the past 10 years. He further highlighted an interesting fact, nearly 90% of data ever created was done so in the last 2 years! Due to the boom in the analytics sector, the cost of storage has greatly reduced, and the reduced cost of prediction has improved computing power. The depth of expertise has become a pivotal criterion in evaluating success and overtaking the competition. To make the session intriguing, Mr Chhaparia shared a few case studies depicting the use of advanced analytics in real-world scenarios, which was one of the key takeaways of the session. These examples piqued the interest of everyone present as they illustrated the inestimable power of analytics and the extent to which it can influence our everyday life. Mr Chhaparia also shared some useful insights on how the traditional execution approach is shifting from hypothesis to prediction while answering the queries of the inquisitive learners in the audience. His in-depth and thorough analysis of business cases and ideas on leveraging advanced analytics in marketing, sales and consulting domains were highly educative. Mr Chhaparia concluded this highly interactive session by discussing the need for change in the current scenario and the skill set necessary to ride the changing tide. This enriching session provided many thought-provoking ideas and exposed the students to the real-world implications of advanced analytics. The Vinod Gupta School of Management, IIT Kharagpur thanks Mr Harsh Chhaparia for giving of his valuable time to conduct such a compelling session and sharing his fascinating insights with the budding managers of tomorrow.
The Vinod Gupta School of Management, IIT Kharagpur had the honor of hosting Mr. Amitabh Ray, Managing Director, Ericsson Global Services India for a talk as part of “Vaarta” -the institute's flagship industry expert guest lecture series, on 8 August 2019. An alumnus of Columbia Business School with an illustrious management career spanning more than two decades, Mr. Amitabh Ray is known for his grasp on the market pulse. In keeping with the need of the hour, Mr. Ray delivered a captivating session on the art of staying relevant.
Stressing on the need for capable and professional managers, Satish Magar, the National President of Confederation of Real Estate Developers’ Associations of India (CREDAI), congratulated the Symbiosis Centre for Management and Human Resource Development (SCMHRD) for introducing a course for such personnel. The Institute is located at the Hinjawadi IT Park in Pune.
The legacy of Prof. Aughi Dalton’s most awaited marketing workshop has stood unabated through the years. Even this year, the Marketing Professional workshop 2.0 was amazing. It was a pleasure and privilege for NjM (Not Just Marketing), the Marketing Cell of NMIMS, Mumbai to have him on campus to spread his marketing energy to the upcoming generation of marketers.
INFRACON 2019, the first international academic conference on Infrastructure Development kick-started with Dr. Pratima Sheorey, Director SCMHRD delivering a welcome note to the honoured guests from the University of Wolverhampton, dignitaries from PADECO International, Chairman & MD of RITES Mr. Rajeev Mehrotra, Mr. Chandrasekhar Ganduri from PWC (an alumnus of SCMHRD, batch of 2004), staff & students of SCMHRD. This was part of the pre-conference “Industry-Academia Consortium” to understand the practicalities about the future of infrastructure in developing economies like India.
IIM Bodh Gaya is now the first third-generation IIM to have its own integrated campus. The building was built and furnished under initiatives taken by the Government of Bihar. The IIM has moved from Magadha University Building to the newly constructed VIHAR administration block. The college, in only four years, has achieved this major feat of shifting into its own campus, which is in its expanding stage. The newly-established IIM now boasts of state-of-the-art facilities like Centralised AC, Computerised Classrooms, Computer Labs, fully equipped Central Library and high speed internet connectivity (Beltron and NKN) among other things, which would augment student’s learning and help them become better managers.
On 7th February 2019, the Vinod Gupta School of Management, IIT Kharagpur had the privilege of hosting Ms Madhumita Basu, Executive Committee Member and Chief of Sales, Marketing & Innovation at Nuvoco Vistas Corp Ltd for a highly informative guest lecture. She has worked with various corporate giants like Exide Industries Ltd, Eveready India Ltd, Lafarge India Ltd playing instrumental roles. An expert in the field of B2B and B2C marketing, Ms Basu has carved out a niche for herself and spearheaded many corporate strategies throughout her journey.
