Category Result :

Sales & Marketing

305 Stories

How To Crack HUL & Colgate Palmolive | Prep Secrets By Niharika, IIM Lucknow Alum

Preparation is an important component to success. One often focuses on the results and plans for it but the truth is one can plan all they want but if they

We Need An Army Of Digital Marketers & Product Managers For Ed-Tech Ft. Mohan K., CEO Emeritus

We all have observed the flood of advertisements on online education platforms, especially in the last two years. Aided by strong Covid-19 tailwinds, the $735-million EdTech market, which constitutes

How I Got Into HUL & Colgate Palmolive From IIM Lucknow, Ft. Niharika Gupta

A top B-school seat doesn’t always guarantee a stellar career ahead. The struggle to find the best opportunities and learning starts the moment you enter those gates. So, how can

IIM Marketing Professor Explains How To Start Learning Marketing Without Reading Any Theory

When it comes to management and business, the depth of knowledge that IIM professors possess is second to none. These individuals literally have PhDs in various areas of business, and

Sales & Marketing Summer Internship Experiences, & How To Bag A PPO | Live Webinar With IIM Students

One of the key objective for MBA students is to get a good job; maybe even a dream job. This is why the campus placement process is one of the

What It Takes To Bag A PPO In Marketing Ft. Aishwarya Ravi, Reckitt PPO Holder

PPO rates in marketing roles at FMCG companies are 25% of what it is in other companies. Why is it so? Why there is cutthroat competition in Marketing? We interviewed

From My IIM Bangalore Days To Now, Marketing Hasn’t Changed Much! Ft. Prof. Pradeep Mazumdar, IMT N

Prof. Pradeep Mazumdar passed out from IIM Bangalore with a specialization in marketing over two decades ago. From then, the world of marketing has seen a sea change and so

Summer Internships Are Like First Dates. Learn How To Score An Ace!

Getting into a b-school of choice is a dream for most people and when that dream comes true, it is often accompanied by a sense of accomplishment and relief. But