ABG - From start to the end - IMT Ghaziabad
Taking India to the World – truly the tagline holds true for Aditya Birla Group since it carries the legacy of taking Indian potential and Indian products to people all around the world. The ABG group is a multi-ethnic and multidimensional group operating in 36 countries across 6 continents, apart from the one where even light finds it difficult to find its way. From the smallest of the smallest items to large sectors like cement and aluminium are part of every person’s daily routine which is subconsciously known to every person and impacts millions of lives. Along with taking people under its umbrella, ABG truly encompasses its ideals and mission of “reaching the sun”. As far as I can remember ABG has been a part of all of my firsts – from school days to even now, if there is any perishable moment then ABG’s products are present in the moment. Such experiences do not monetarily add in numbers of ABG but have definitely made a mark in everyone’s life, simple reason of why ABG has been in the market for decades . Being an automobile enthusiast, I’ve always been attracted to everything moving on wheels. It is astounding for me that ABG had a part there as well, being the largest carbon black producer, an important element in tyre manufacturing, the basic load bearer of my beloved vehicles. The rising sun in the logo is an indication of the aims and visions to be a premium global conglomerate with a clear focus on each of the businesses.
