Aditya Birla Group - A True Companion - Rohit Raj, TAPMI
"There are no limits to what you can accomplish,except the limits you put on your own thinking" - Brian Tracy
"There are no limits to what you can accomplish,except the limits you put on your own thinking" - Brian Tracy
Aditya Birla Group is undoubtedly one of the biggest Indian multinational conglomerates, who have been soaring higher and higher in the sky over the years. Their expertise ranges from cements, metals, viscose yarn, fertilizers to fashion, IT and the telecom industry. Hence, there is very little portion of our lives that has not been touched by the legendary ABG.
Challenges are a part of life: they demand struggle, test perseverance and teach life lessons. I have faced a lot of challenges in my life: at home, school, college and office. I will share my experience about the one that I faced while I was working on an academic project during graduation in final semester. The project that I was working on was on optimization and I was working in a team of 4. Our team was working in a factory that belonged to one of my team-mates. Although the whole project was data-centric, it was really difficult to collect data or dive deep into the previous records of the factory as they did not collect the data in an organized manner. The stakes were high as it was the final project and had a direct impact on our final grades. Moreover, it was a live project and the impact was going to be real, if any. We decided to proceed ourselves and collect all the data that we needed without relying on the previous records. 4 of us worked really hard on weekdays and weekends. We were finally able to get enough data and perform all the analytics to deliver our final report. We received appreciation from the faculty and our mentor for our work, and the impact of our work in the factory was also significant as we were able to reduce the wastage and re-work time of the workers, thereby saving some economical cost. The challenge was to not lost hope and continue with the aim set in our minds. The challenge was to take a step back and look at the bigger picture. The challenge was to think about the impact of our work whenever we lost hope. And the challenge was to NEVER GIVE UP!
Aditya Birla Group is undoubtedly one of the biggest Indian multinational conglomerates, who have been soaring higher and higher in the sky over the years. Their expertise ranges from cements, metals, viscose yarn, fertilizers to fashion, IT and the telecom industry. Hence, there is very little portion of our lives that has not been touched by the legendary ABG.
Aditya Birla Group: The Frontier of Change- TAPMI
Life is a race and the world is our oyster. How we play our part makes all the difference. Today’s world is a challenging one where Food, Shelter, and Clothing are not the only basic needs. Thus, emerged the need for proficiency in our lifestyles and not to forget Aditya Birla Group is one of the primordial elements impacting within. Not just me but a zillion other beings. Spread across 34 nations it is one of the most influential and successful banners in our nation since 1857. The idea of catering to the people's needs, rather than imposing a brand on the mass has proven to be its Unique Value Proposition. I still remember the day of the grand opening of 'Pantaloons' in my City. We called it "The Mall with the escalator" as we had it for the first time at our place. At my first visit, I was so amazed by the distinctive collections, hospitality and the incomparable ambiance of the place that it formed the best memory of an 8-year old. The unique designs and the great "value for money" that it promises its customers has doubled its fan base over time. Starting from my first formal at Van Heusen for my IIT Kharagpur MBA interview to Vodafone-Idea as my regular telecom connection, ABG forms the part and parcel of my life. The campaign "ABG-Big in your life" the one we all applauded during the cricket tournament season proved to be a milestone. It is of no doubt that ABG has its impact on our everyday household needs, be it securing us with Aditya Birla Sun Life Insurance, protecting our homes with Ultratech Cement or redefining fashion with Forever 21, Louis Philippe and Allen Solly.