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Fulfilling Dreams - Pooja R Agarwal, IIM Visakhapatnam

Fulfilling Dreams - Pooja R Agarwal, IIM Visakhapatnam

Getting a position on the top is not challenging but, maintaining it is, and Aditya Birla Group has managed to ace that challenge. Also, being the king of one industry is challenging enough, but ABG has not failed to surprise us even concerning that.

Pooja Agarwal
ABG a game-changer-Shubham Sharma, IIM Visakhapatnam

ABG a game-changer-Shubham Sharma, IIM Visakhapatnam

Aditya Birla Group has had a constant influence on my life and has been a gamechanger of all sorts for me. They have almost made life unthinkable without ABG products for me, be it the apparels range which comprises of India’s biggest and most widely used apparel brands like Allen Solly, Van Huesen and Louis Phillipe which are the most prominent brands alongside some other very good apparel brands that come from the ABG or Idea which earlier was a ABG brand and has been an important part of my life as I was a continuous subscriber to its services. The advertisements that Idea made were so thoughtful and informative that it actually inspired me to try new things in life and take an unorthodox approach rather than the traditional approach

Shubham Sharma
Why ABG Is Big In My Life - Rakesh Achanta, SIBM Pune

Why ABG Is Big In My Life - Rakesh Achanta, SIBM Pune

Aditya Birla Group is one of India's largest conglomerates and also claims to be the mostinternational of the country's major corporations. I have and had associated with this elite businessfrom my childhood till date in many ways, would like to pen down my various amazing experiencesof products. Firstly, I would like to pen down my childhood experience with Ultratech cement whichis a vast business of this organization, It was at the age of 8 where the word Ultratech caught myeyes on hoarding at my school bus stop. I was unaware of what that word actually meant in thattime and went back to my home with a dissatisfied mind. Later, I enquired about it with my father,where my father showed me bags of Ultratech cement lying in the backyard of my home for theconstruction purposes of the top floor of my house. Its been nearly 15years since my house gotconstructed and its as strong as bonding between our family, where, there aren’t any complaints ofany seepages till date. Whenever I see my house it makes me feel nostalgia by reminding my abovechildhood memories and would be very thankful for Aditya Birla group for uniting us under one roofwith their strong cement product.The next product which I am very much impressed is, Idea Telecom communications, It was in my10th class where I got my first mobile phone in hand and I was searching for viable operators to beassociated with. That’s when I came across an eye-catching Idea T.V advertisement with my favoriteactor featuring it and tagline"What an Idea sirjii!!!", which intrigued and made me approach the nearest mobile shop to inquire aboutvarious plans of Idea Telecom. The offers and services were so attractive where no competitors atthat time were providing at such amazing prices and got associated with the Aditya Birla groupthrough telecom sector also. Lastly, Idea Telecom which provided high-quality communication andinternet services made all the lives in India to have a seamless mobile network.The days where we use to wait at tailor shops to get our shirts and trousers stitched have been thedays of past timeline with the intervention to garments business by Aditya Birla Group, which hasvarious top brands with fantabulous colors and everlasting unique designs where a lot of Indianyouth and adults gets entangled with. And I being a member among the above lot and have bought,buy and will continue to buy the brands like Peter England, Allen Solly, Louis Phillipe, Van Heusen,etc. The reason why I always get stuck at the above brands is the unmatched premium quality of theclothing and designs. Also, I would like to mention about Pantaloons which cater to any segment ofpeople provides various garments ranging from Kids to adults with attractive offers and promotionaldiscounts.Being one of the multinational conglomerate with wide range of brilliant product portfolio of nichequality and having an international footprint in various countries, I feel very grateful and proud that Ihave made many contributions to this giant company in various ways ( my Purchases) and created abusiness impact on this organization revenues by being a part of Aditya Birla product family. I wouldlike to continue my purchasing with this company products in the coming days as well.

Rakesh Achanta
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