How Doing The Same Thing Differently Makes A Difference - Arunabh Podder, MDI Gurgaon
Founded over 160 years ago in a small village in Pilani, Rajasthan , ABG has come a long way to currently become India’s third largest private sector conglomerate. Historically ABG has been associated with the freedom struggle , setting up of Indian industry as well as putting India on the world map by becoming the first Indian Private multinational. ABG has been associated with my family since the generation of my grand fathers’. But what does the company do, that makes a difference? With over 160 years of heritage the name comes with an emotion. Guided by its mission , To provide superior value to customers , shareholders and employees, it goes the extra mile to show that the company cares about people and genuinely so. In my childhood I would hear great stories from my father , my grandfather adding along it, about the Birla group going out of way to make things more comfortable for their employees. Perhaps that could be justified by the fact that it received the award for being “The Best Employer in India and among the top 20 in Asia” , probably because it cared. My father did so while he got ready for office wearing his Grasim suit. When you hear so many dazzling stories , you build a very noble and generous image of the entity in mind.

