I am sure we all have faced situations which made us think that this is too tough to hold on, too tough to keep going and when we had to choose between alternatives that put us in a difficult position. But these are exactly the very moments that brings out the best in us.
In the world where every product and brand is trying to grab your attention, there are some which stands apart and mesmerize you with their utility and value creation. One such brand is Aditya Birla Group. It is said that on average a person in India comes across 450 brands daily in one way or another. Without doubt, Aditya Birla Group (ABG) tops this list. From the cement in your wall to shirts and aluminium in your car, ABG is one such group without which our life may not be same as we know it.
Fashion Fanatic
Aditya Birla Group is not a company, it is a emotion which has connected so many people and changed the lives of so many people be it using the telecom services or the fashion company. The roots of the company are tightly holding the lives of the people now but the foundation of the company goes way back to 1857, which was laid by Shiv Narayan Birla in a small village.
According to Maslow’s Hierarchy Theory one of the most basic needs of a person is a shelter. When my parents decided to build our first home safety was the most important criteria for them. UltraTech Cement is the best when it comes to safety and so we chose it. Whenever I used to go there, I felt that I am at a safe place. When my parents gifted me my first mobile, the only thing they wanted was I answer the phone whenever they call me. So mobile network was the most important thing and so they chose Idea network for me because it had the best network connectivity and I could travel anywhere and my parents would not be scared because they knew that I was available whenever they wanted to talk to me because of the dependable network of Idea. Clothing is also one of the basic needs according to Maslow’s Hierarchy Theory and it is very important because many first impressions are made on the way you look. So, it is very important to dress properly and according to the occasion. Brands like Peter England, Louis Phillipe, Allen Solly and Van Heusen give you the comfort along with the looks. Pantaloons is the best when it comes to multi brand fashion retail chain as you get various options in different price ranges but when you buy from pantaloons you know that the one thing you can be sure about is whatever the money you spend to buy the clothes you are assured of the quality that is synonymous with Aditya Birla Group.
What defines big? Googling it will give us a plethora of adjectives like large, massive, epic, huge, etc. but to me it’s being generous. A ‘big’ to me is one who is willing do something for others and brings a smile on their faces. John Galsworthy has rightly said:
