Mondelēz International, Inc is an American multinational confectionery, food, and, beverage holding company based in Chicago. The word ‘Mondelez’ is derived from the Latin word mundus, that is world and
Manifest Varchasva in association with Mondelez brings to you Markmania, a market research competition aimed at understanding customers' buying behaviour. It’s time to face challenges of targeting and positioning in the right way your products via Omni-channels, creating shelf-space, unleashing analytics data, framing inbound & outbound marketing strategies to beat the trend of competitors in the market.
Only for 2nd-year students of top 30 B Schools in India, listed as IIM- A, B, C, L, K, I, S, FMS, XLRI, ISB, MDI Gurgaon, SP Jain, IIT-D, IIT-B, IIT-Kgp, NMIMS, JBIMS, IMT Ghaziabad, MICA, SIBM Pune, IIFT, IIM Raipur, Great Lakes, NITIE, IIM Ranchi, Udaipur, Kashipur, Rohtak, IMI Delhi, SCHMRD Pune. Participating teams must consist of 2 members from the same college.
- Winner: INR 50,000
- Runner Up: INR 30,000
Also, there is a chance to get PPIs for the best of the profiles in the industry.
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