Q) How has Aditya Birla Group changed your life?
ABG has shown tremendous involvement in adding meaning to the lives of hundreds of people in India with its presence across every sector of human needs. From being a premier branded garments company to a leading player in life insurance and asset management, the Aditya Birla Group plays a significant role in the life of many.
The introduction of international brands like Forever 21, Ralph Lauren, Peter England, and VanHeusen to India created a major difference in the fashion industry of India. The deals offered by the Aditya Birla clothing brands make it affordable and easy to use on a daily basis. These brands add value to my professional and personal clothing. With the growing adoption and moving shift towards e commerce in today’s time, the company’s ‘abof.com’ portal has created a huge impact in the fashion and retail hub of the Indian market.
In a world having greater dependency on broadband connectivity and faster network coverage, ABG’s partnership with Vodafone has created a champion for Digital India today. It has helped me strengthen my connectivity with family/friends across different locations and access internet for enhancing my knowledge through any corner of the country.
ABG provides cashless treatment facility across all its facilities. As a part of the Aditya Birla Wellness program, the group offers rewards and discounts of variety of health products and services such as gyms and fitness centers. Being a student, such discounts and rewards have enabled me to focus on my health and afford these facilities.
In a nutshell, the Aditya Birla Group has influenced my lifestyle majorly in three major aspects of health, connectivity, and apparels. It helps me stay updated with the latest fashion trends, helps me shorten the distance through easy connectivity, and motivates me to prioritize my health. ABG is a commitment towards better living!