PART A
Whenever the words of Aditya Birla Group is heard or read somewhere , the image of best quality assurance comes to our mind .This branding of image has been a result of spread of Aditya Birla Group spanning across various domains and touching lives in a way that we ourselves do not even realise. Aditya Birla group has helped us in fulfilling all the three essential demands for life sustenance – ROTI , KAPDA AUR MAKAAN by providing livelihoods more than 120,000 employees worldwide. The Aditya Birla Group is the world's largest producer of Viscose staple fibre.(KAPDA ). Grasim Industries was recently placed 154th in a list of the world’s best regarded firms compiled by Forbes.
Aditya Birla Group sells in-house and other branded apparel via brick-and-mortar and online stores. The group's firm Aditya Birla Fashion & Retail Ltd sells in-house brands such as Louis Philippe, Allen Solly, Van Heusen, Peter England and People via their individual brand stores and through other multi brand outlets.
Aditya Bila Group also has ULTRATECH CEMENT as one of its subsidiary which provides strong reliable foundation in our homes . ULTRATECH CEMENT is the largest cement manufacturing company in India .
The group also provides insurance for the contingency if oocured through its ADITYA BIRLA FINANCIAL SERVICES .
Through its diverse profile and strong emphasis on CSR ( Corporate social responsibilities) activities the group has touched and transformed the lives of many people including me . Whether it be using any of its products and services or just simply enjoying the evenings at Birla temple with me family ,ABG has always makes it a big part of my life.
PART B
My journey of upsc preparation had been a constant battlefield daily wherein I had to cover huge amount of syllabus in a very long , tiring and exhaustive way . UPSC has a very varied and large syllabus which I used to broke down into quarterly , monthly , weekly and daily targets . Daily I worked hard to complete my daily target .Despite my hard work I used to complete only 60-70% of the set target . With the clock hands turning past midnight I used to feel very sad , angry and disappointed of myself . Yet the next day I had to rise against this feeling of darkness , negativity and start afresh with renewed energy and vigour and embark upon myself in that journey . Throughout that long journey of perseverance , the dialogue of batman’s father in the movie Batman begins echoed in my mind – “ Why do we fall ? So that we can learn to pick ourselves up.”
