It is difficult to state the relation with Aditya Birla Group (ABG) in a piece of document. It is indeed an integral part of everyday life. ABG is the one responsible to serve ‘fresh rotis’ in my tiffin for so many years. The Freshwrapp from Hindalco Industries Ltd. Is serving for years to keep the food fresh and healthy. The rotis packed in the Freshwrapp remain fresh and soft – just like ‘Maa Ke Haath Ki Roti’. Apart from the use in packaging, the product is widely used in cooking and cleaning! Yes, you heard it right. The foil paper is used, and I have personally used, in making cheese garlic bread wrapped in Freshwrapp aluminum foil paper. And when cleaning silver articles and utensils, the aluminum foil is used to give an ever-lasting shine. The trick is to cover the ornaments in foil paper and put it in boiling soapy water which gives you shining silver ornaments just like new ones. The company serves more than 1.2 million customers per month, taking place in almost every household’s kitchen. The funny part is, my mother do not trust any other aluminum foil for that matter. Apart from food, ABG finds a place in the shelves of our wardrobe as well. Whether it be Diwali, Holi, Teej, Akshaya Tritiya, birthdays, anniversaries, or any event, the clothes come from Pantaloons Store. ABG’s UltraTech cement is indeed an Engineer’s choice. It is the most preferred brand of cement in my place. The trust my family members have in the products of the ABG group is unmatched.
Life is full of challenges and when it comes to overcoming them, I look forward to my grandfather for his advice and experience. I still remember when I first approached him with a problem related to my schooling. I was privileged in my family to study in an expensive school with all the facilities. Though belonging to a middle-class family, my family tried their level best to provide me with the best education possible. It was class 8 when my friends got new gadgets and devices, all the lavish services that an eighth-grader can expect. The social pressure comes into one’s life at such an early stage, this was completely unexpected. I asked my grandpa how to deal with such a situation and that day he considered me mature enough to understand the realities of life. Coincidentally, he handed me a book named “Karmayogi Ghanshyam Das Birla”, written by Mr. Laxminarayan Lal. With a confused look on my face, I accepted the book without further questions and read the book. Upon completion, I realized the purpose of the lesson. Though Mr. GD Birla was born in a wealthy and prosperous family, where there was no to nothing, and the needs could be fulfilled just with a word, it was the simplicity of Mr. GD Birla which attracted me the most. My grandpa always advise me with one thing, no matter where you reach, never forget your roots. And this was the basis of my value system at an early age. I knew how to handle the constraints and still manage a fantastic life.
