Ten years ago, paid media dominated the marketing sphere and companies had more power to influence the purchase decision of customers. Today, however, customers have access to most of the information about the products and the services offered to them. So, it is becoming increasingly difficult for companies to influence the purchase decisions of the customers and they are coming up with more creative new ideas to do so.
27 January, 2017
3 minutes Read
Redefining The New Trends In Marketing - Influencer Marketing
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