Aditya Birla Group, 162 years old, an Indian conglomerate operating in 35 countries with contribution given by more than 120,000 employees worldwide in 14 industrial sectors producing a total revenue of US $ 44.3 billions as of 2018.I take immense pride to share highlights from my 22 years of journey so far to describe what importance ABG holds in my life. I would like to start with an incident happened in my life few years back.
Gone are the days where we use to wear uniforms in schools and there was no pain to select and shop at a frequency we now do. I realized that from now, stepping in the college, I will be judged by the clothes I wear and the accessories I keep. This was the time I realized importance of apparels. “Louis Philippe” – the name I heard for the first time and that was the time perfectly, when I realized worth against value concept. The apparels for me became the epitome for good clothing. I was shocked to notice the chance in attention I use to get and I got then after. Considering this attention secondary, I also observed a chance over a period in my personality which impacted me to the core. Louis Philippe has a tagline which goes ‘The upper crest’ which means rise above the rest, aptly describes my condition. This led me to think more about company and to my surprise, this was a Indian brand led by Aditya Birla Group.
Further shoveling about the company brought to my notice the enormity of the organisation and how closely it is knitted with the day to day life of people. From constructing infrastructure and roads (UltraTech) to giving a new shape to retail fashion market of India (Pantaloons, Van Heusen, Liva, Peter England, etc.) from manufacturing chemicals, rubber and medicines (Grasim Industries) to providing people with finance (ABPB – Aditya Birla Payments Bank). Being the third largest conglomerate in India there is no vacancy to doubt but to accept ABG affects to every individual in nation. Not only people, the group’s around 50% revenue comes from abroad operations creating an impeccable reputation of India in the corporate world. Aditya Birla Group known to be leader in Fashion-retail, Telecom (Vodafone Idea Ltd.) and manufacturing products of Aluminium (Hindalco) has touched everyone and has improved quality of living time and again.
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#ABG #BigInYourLife #Conglomerate
