WHY IS ADITYA BIRLA GROUP BIG IN MY LIFE?
For any strong economy to sustain, active business and tactics are required and what could be tremendous than Aditya Birla group, this giant conglomerate of business dabbling into whatever sphere possible be it education, scholarship, clothing labels such as Van Heusen, Peter England, the domestic cement industry and the list is proudly completed by google. I knew a few ventures of the Birla group earlier from the enriched environment around us as children, and as a youth, we have saturated with Birla products having such a massive interlinkage of variety of products under the umbra of a common name.
Everyone has a different escape from reality; for some, it is music or art. For me, it is reading and shopping. Even in this culture of online shopping, I am always skeptical about buying clothes online. Also, going to showrooms has always been fun, no matter you go alone or in a group. Nowadays, fashion is not just restricted to gorgeous and expensive dresses; it has become a way of expressing oneself; it is something we deal with every single day of our lives.
“You can have anything in your life if you dress for it.”
Aditya Birla Group has provided us with so many options. My first counter with ABG was Pantaloons, which offers a range of clothing from diverse sub-brands combining elegance and freshness, and these unique options are fashion forward and are on trend. It has catered me for all occasions, be it work wear or party wear. Now, I am a loyal customer to many clothing brands of ABG, from Pantaloons, Allen Solly, to Van Heusen.
WHAT CHALLENGES HAVE I FACED IN MY LIFE?
‘Challenges are what makes life interesting, and overcoming them is what makes life meaningful.’
I am an extrovert. Everyone acts like extroverts have it so easy, would there be enough to say? It turns out there is enough to say, not just because I, being an extrovert, love talking things out. I used to draw energy from other people. People around me usually think I’m okay because I am out and about. But when I talk about my emotions and the people I love, it makes other people SUPER uncomfortable.
I often feel myself to be the person who cheers others up, so when I need cheering up, people usually don't know how to react. To overcome these problems, I gave myself permission to go out and be with people. It is not something I should feel guilty about and can usually help in social anxiety. Also, I planned on having some alone time daily, filling with my hobbies, from reading to painting and yes, shopping, This does not always come as naturally, but time to write a journal, read, and be with my thoughts is very significant. I started to carve out time for myself even when it was not easy.
I started talking to my friends about my need because sometimes what I perceive as them avoiding me is them trying to give me space. I stopped fooling myself into thinking that keeping busy equated healthy grief, and now here I am studying at one of the prestige management institutes of India, trying to settle in with a bunch of people from diverse backgrounds.