Competitions3 minutes

Woo yourself to success, Be the hero of your own story- Ashita Panda, XIMB

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Ashita Panda
Ashita Panda

Why Aditya Birla Group is big in my life. 

The other day as I sipped on some amazing “Adrak-wali-chai” (Ginger tea), at home, in my pyjamas, stuffed in my sofa, life couldn’t have been more comfortable.
I was watching a reality show on Star Plus and during a break, I was contemplating about my insecurities and how life would be after a year or two. Suddenly, to my coincidence, there’s this Ad where people talk about their fears and how they plan on overcoming it.

Some of them had answers while some didn’t. I realised this summarises how life has different perspectives. This was an Ad by ABG Life insurance and it thoroughly touched me.

“Face your fears!” This Ad emboldened me as I panicked  over the idea of ‘What if something went wrong’?

This is just one of the instances to site how Big ABG is for me.

When it comes to shopping, there’s no way ABG can be forgotten. It’s the epicentre of a fashion revolution. I have had such an amazing wardrobe since Pantaloons fashion came into my life and I can’t thank ABG enough! It has been a big change for a small town girl like me, for whom Pantaloons was the first unique apparel mall in town.

I have seen people so happy to have made strong and beautiful houses out of everything ABG has to offer. Seeing people fulfil their dreams, their ambitions and standing by them at the hour of need is what ABG stands for and I admire them for it.

How I overcame challenges to achieve my ambitions in life so far.  


From a very young age, I learnt in the true sense, what responsibility feels like.
Having both parents working and a little sibling mewling in my arms while nanny took her unintended nap, life was not a bed of roses.

Thinking of it, I sometimes admire my capabilities as a kid of eight, and how well I managed both myself and my sister. It was a beautiful process of growing up in those tough times of life and reminiscing the life skills those moments taught me. The biggest lesson I learnt was to never give up. I might have trodden the difficult roads, but the destinations were gobsmacking always.

During my 10th boards, my grandmother who owns my subconscious memory(with all her amazing bedtime stories) fell sick. With everyone in panic and situations getting worse, I didn’t lose my calm, wiped my tears off. I did that to bring tears of happiness in the eyes of my grandmother(who recovered) and everybody else. It was a satisfaction. I became the second topper of my school in  board exams.

After my engineering, I took a bold step of dropping a year to prepare for my MBA entrances.
It involved a lot of psychological changes and being in that situation and still working my way out was a tremendous task. I invested time studying but I also mastered my canvas painting skills.

Success is a subjective term, and for me, my achievements after all challenges, have been something I am proud about.

  #ABGLP #ABGWOOME #XIMB

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Woo yourself to success, Be the hero of your own story- Ashita Panda, XIMB