Aditya Birla Group, an Indian group of companies older than the country itself has been deeply ingrained in our lives from telecom and IT services to textile and financial services.
I grew up watching and reciting word by word UltraTech cement advertisements on television and eating lunch packed inside Freshwrapp aluminium foils at school. Then, in my undergraduate college, pantaloons became my go-to brand for shopping and Idea cellular was the only network that served the isolated location of my college, away from the city.
Now that I am a management student, I only wear Van Huesen shirts and formals because they fit me the best.
I admire the sustainable business models followed by the group in various domains. The founders believed in living by values no matter what and that can still be seen from the company's vision and practices. It has engaged in welfare-driven activities which have impacted millions of people in need. The projects include healthcare, education, modelling villages and much more! They also work with a number of government schemes like Prime Minister Gram Sadak Yojana and Mahatma Gandhi National Rural Employment Guarantee Act. The world would be a better place if more companies could learn from their approaches towards genuine public welfare!
Aditya Birla Group not only provides the best services, it also employs over 1.2 lakh people. AON Best Employer in India has been awarded to ABG thrice in the last seven years. That being stated, my main aim in life has been to become capable enough to help create employment opportunities for the masses. So, a company with such a huge employee base will be ideal for me to learn from.
During the second year of my undergraduate program, my father suffered from a paralytic attack. The entire left side of his body was paralyzed. It was very difficult for all of us to see the person who had always been the firm support for the entire family in such a helpless state. A lot of tears were shed and there was always this constant fear of what lied ahead of us. Moreover, ours is a family with a business background. So, when the primary bread winner of our family suffered from such a problem, it became very difficult for us to cope with it.
It was especially difficult for me because after my father and my mother, who had to look after him and couldn’t manage the business, I was next in line. So, I had to look after the business during the day and study for my college curriculum at night. Adding to this, I had to behave as if everything was fine back at home to boost my mother’s morale. I was still a kid inside, but I couldn’t behave as one, neither in the professional space nor in the personal space. To suddenly have this shift in my life was extremely challenging. I knew this was important and so despite all apprehensions, I stepped up, being the strong one for the entire family. This went on for around 4 months during which my father displayed immense determination and rapid recovery. Post that, I joined college back and life came back to normal eventually. This event, however, changed something in me, preparing me to handle drastic situations in the future. Now, I always believe in a better tomorrow and strive to achieve it.