In the 27th week of his extremely popular series on the best articles curated from the world wide web, Shreyas picks up stories about Google's future, the history of the credit card, the story of how Nigeria averted an Ebola Crisis, and the future of AI.
This is a continuation of our series “The Special Ones” where we are profiling Batch Toppers at First year MBA across all Top B-Schools in the country. This is the sixth story in the series where we are going to interview Ankit Agarwal – First year Topper at FMS Delhi.
IFIM Business School has become the latest university to be welcomed into the CFA Institute Recognition Program. PGDM (Finance) has been acknowledged as incorporating at least 70 percent of the CFA Program Candidate Body of Knowledge (CBOK) and placing emphasis on the CFA Institute Code of Ethics and Standards of Practice within the program. This program position students well to obtain the Chartered Financial Analyst designation, which has become the most respected and recognized investment credential in the world. IFIM Business School becomes the third university in India to join the University Recognition Program.
The month of October witnessed the Indian e-commerce giants leaving no stone unturned to woo customers and gain a share of their wallet. The media was abuzz with news of the myriad offers and schemes that were being showered on customers. All of us, directly or indirectly, have been impacted by this rapidly escalating e-commerce competition. As marketers, we can learn a lot from this.
Dove’s “Campaign for Real Beauty” went viral and is still considered one of the best campaigns till date. What was the secret ingredient that made the campaign successful? This is an attempt to find out why Dove has won hearts of women. The campaign chose a very different theme. The campaign conveyed the message that the real beauty lies in the inner self and confidence and not on the appearance. This was an attempt to focus on an important issue. According to a study, only 2% of the women described themselves as beautiful. Another report concluded that 6 out of 10 girls said they would feel happier if they were thinner.
Undeterred Jump: MARS to IIM LUCKNOW
IIM Calcutta hosts Mr. Palagummi Sainath for the 14th Institute Lecture Series
In the 27th week of his extremely popular series on the best articles curated from the world wide web, Shreyas picks up stories about Google's future, the history of the credit card, the story of how Nigeria averted an Ebola Crisis, and the future of AI.
This is a continuation of our series “The Special Ones” where we are profiling Batch Toppers at First year MBA across all Top B-Schools in the country. This is the sixth story in the series where we are going to interview Ankit Agarwal – First year Topper at FMS Delhi.
IFIM Business School has become the latest university to be welcomed into the CFA Institute Recognition Program. PGDM (Finance) has been acknowledged as incorporating at least 70 percent of the CFA Program Candidate Body of Knowledge (CBOK) and placing emphasis on the CFA Institute Code of Ethics and Standards of Practice within the program. This program position students well to obtain the Chartered Financial Analyst designation, which has become the most respected and recognized investment credential in the world. IFIM Business School becomes the third university in India to join the University Recognition Program.
The month of October witnessed the Indian e-commerce giants leaving no stone unturned to woo customers and gain a share of their wallet. The media was abuzz with news of the myriad offers and schemes that were being showered on customers. All of us, directly or indirectly, have been impacted by this rapidly escalating e-commerce competition. As marketers, we can learn a lot from this.
Dove’s “Campaign for Real Beauty” went viral and is still considered one of the best campaigns till date. What was the secret ingredient that made the campaign successful? This is an attempt to find out why Dove has won hearts of women. The campaign chose a very different theme. The campaign conveyed the message that the real beauty lies in the inner self and confidence and not on the appearance. This was an attempt to focus on an important issue. According to a study, only 2% of the women described themselves as beautiful. Another report concluded that 6 out of 10 girls said they would feel happier if they were thinner.
Undeterred Jump: MARS to IIM LUCKNOW
IIM Calcutta hosts Mr. Palagummi Sainath for the 14th Institute Lecture Series
