Standing in the Sunshine- Pallavi Kumar, XIMB
Part A: Why Aditya Birla Group is big in my life
Pallavi Kumar
The ABG Connect
ABG has played an integral part in my life. It has provided me with the necessary ingredients for all stages of my life. ABG’s most popular product, Ultratech cement, helped me build a strong house where I could stay carefree with my family. The cement is also used to build multiple roads in my city which has increased the quality of roads and has hence resulted in reduced number of accidents. It also takes care of my clothing. Be it casual wear, formal wear or ethnic wear, ABG provides me with the outfit for every occasion under the brands like Louis Philippe, Van heusen, Hackett, Pantaloons and Ralph Lauren. These brands instill confidence in me and I fell happy wearing them since the quality and design of the products is really good. My mother trusts Superwrap or Freshwrapp to pack my food which ensures that the food doesn’t gets contaminated and thus keeps me fit to face the challenges of life. Thus, ABG has provided me with the three basic necessities: house, clothing and food. Idea cellular provides me with rich experience and keeps me connected to my loved ones through it best networks and cheaper rates. The high quality internet helps me to have rich video calling experience and never lets me get out of touch of the people who really matter. Therefore ABG is has a big role to play in my life. It is like another member of my family which goes to all levels to make my life easy and comfortable.
ARCHIT goyal
How I overcame challenges to achieve ambitions in life so far.
The most challenging task for me was to crack the entrance of CEE 2011 to get admission in state engineering college. It was not that the exam is very tough, it was the condition I was preparing for it. My father was recovering from a major neurological illness since 2008. And as his health was poor, he could not travel to bank to withdraw his pension. We have not taken ATM facility till then. Financially we were deprived. Running late in our bills. Due to Father’s sickness, I had to carry all the major work of home and I used to work in a DTP counter of a computer shop to support my family. It was a really tough time as I used to get tired out of the day schedule. I had no option of opting for private college for engineering as we could not even think of affording it. I had no interest in pursuing graduation as I know I will not be happy as it was never my interest. I used to study at night and compromised on sleep. Also I used to study in spare time in shop and kept myself collected all the time, not breaking down. My efforts bore fruits and I cracked the exam and got my desired branch of Mechanical engineering in one of the best and oldest college of Assam. So, lessons learnt were is perseverance and never to give up. Also, your real tests are when situations are not in your favor. They will bring out the best in you.
Ashish Das
Aditya Birla Group- Ingrained in our lives - Shaivalini, IIM Visakhapatnam
I was on a trekking expedition to Triund and Laka Glacier, passing through such rugged Himalayan terrain that even to get drinking water we had to heat the snow but Forever 21 Active-wear was making my tiresome journey comfortable and encouraging me to keep on moving. There was no cell phone network around us. But as soon as we reached the peak, I started getting messages from my Idea service provider and thus even at the height of 3200 meters above sea level Idea was keeping me connected with the world and allowed me to have a video call with my parents and share the live view of beautiful snow-covered mountains with them. We sometimes don’t even realize how integral the presence of something is in our life until we are forced to be in a situation where it is no longer present. Such is the presence and impact of Aditya Birla in our life. I regularly commute in Bengaluru Metro Rail, but the awareness of the contribution of Aditya Birla Group in making my commute safer and convenient with “Ultratech” only came today. Even my daily grocery shopping involves use of ABPB Wallet and BHIM ABPB UPI, and it has freed me from carrying the cash around. My weekend shopping spree with my friends starts at “Pantaloons” and can only end at “Only.” But The best of all is our visit to “The Collective” on the special occasion of birthdays to pamper my brother and mom. My dad, on the other hand, is a classic guy who would swear by “Peter England” for all his clothing needs and who won't change his favorite with the swaying market trends. Aditya Birla has touched us all in some way or the other, and the story can continue to flow.
Shaivalini .
Aditya Birla Group - An indispensable part of everyone's life, spreading happiness.
Why is Aditya Birla big in your life?
Aanchal Lohia
Standing in the Sunshine- Pallavi Kumar, XIMB
Part A: Why Aditya Birla Group is big in my life
Pallavi Kumar
The ABG Connect
ABG has played an integral part in my life. It has provided me with the necessary ingredients for all stages of my life. ABG’s most popular product, Ultratech cement, helped me build a strong house where I could stay carefree with my family. The cement is also used to build multiple roads in my city which has increased the quality of roads and has hence resulted in reduced number of accidents. It also takes care of my clothing. Be it casual wear, formal wear or ethnic wear, ABG provides me with the outfit for every occasion under the brands like Louis Philippe, Van heusen, Hackett, Pantaloons and Ralph Lauren. These brands instill confidence in me and I fell happy wearing them since the quality and design of the products is really good. My mother trusts Superwrap or Freshwrapp to pack my food which ensures that the food doesn’t gets contaminated and thus keeps me fit to face the challenges of life. Thus, ABG has provided me with the three basic necessities: house, clothing and food. Idea cellular provides me with rich experience and keeps me connected to my loved ones through it best networks and cheaper rates. The high quality internet helps me to have rich video calling experience and never lets me get out of touch of the people who really matter. Therefore ABG is has a big role to play in my life. It is like another member of my family which goes to all levels to make my life easy and comfortable.
ARCHIT goyal
How I overcame challenges to achieve ambitions in life so far.
The most challenging task for me was to crack the entrance of CEE 2011 to get admission in state engineering college. It was not that the exam is very tough, it was the condition I was preparing for it. My father was recovering from a major neurological illness since 2008. And as his health was poor, he could not travel to bank to withdraw his pension. We have not taken ATM facility till then. Financially we were deprived. Running late in our bills. Due to Father’s sickness, I had to carry all the major work of home and I used to work in a DTP counter of a computer shop to support my family. It was a really tough time as I used to get tired out of the day schedule. I had no option of opting for private college for engineering as we could not even think of affording it. I had no interest in pursuing graduation as I know I will not be happy as it was never my interest. I used to study at night and compromised on sleep. Also I used to study in spare time in shop and kept myself collected all the time, not breaking down. My efforts bore fruits and I cracked the exam and got my desired branch of Mechanical engineering in one of the best and oldest college of Assam. So, lessons learnt were is perseverance and never to give up. Also, your real tests are when situations are not in your favor. They will bring out the best in you.
Ashish Das
Aditya Birla Group- Ingrained in our lives - Shaivalini, IIM Visakhapatnam
I was on a trekking expedition to Triund and Laka Glacier, passing through such rugged Himalayan terrain that even to get drinking water we had to heat the snow but Forever 21 Active-wear was making my tiresome journey comfortable and encouraging me to keep on moving. There was no cell phone network around us. But as soon as we reached the peak, I started getting messages from my Idea service provider and thus even at the height of 3200 meters above sea level Idea was keeping me connected with the world and allowed me to have a video call with my parents and share the live view of beautiful snow-covered mountains with them. We sometimes don’t even realize how integral the presence of something is in our life until we are forced to be in a situation where it is no longer present. Such is the presence and impact of Aditya Birla in our life. I regularly commute in Bengaluru Metro Rail, but the awareness of the contribution of Aditya Birla Group in making my commute safer and convenient with “Ultratech” only came today. Even my daily grocery shopping involves use of ABPB Wallet and BHIM ABPB UPI, and it has freed me from carrying the cash around. My weekend shopping spree with my friends starts at “Pantaloons” and can only end at “Only.” But The best of all is our visit to “The Collective” on the special occasion of birthdays to pamper my brother and mom. My dad, on the other hand, is a classic guy who would swear by “Peter England” for all his clothing needs and who won't change his favorite with the swaying market trends. Aditya Birla has touched us all in some way or the other, and the story can continue to flow.
Shaivalini .
Aditya Birla Group - An indispensable part of everyone's life, spreading happiness.
Why is Aditya Birla big in your life?
Aanchal Lohia