Competitions

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Aditya Birla Group: Not just a name but a feeling!|Palak Garg, IIFT

Aditya Birla Group: Not just a name but a feeling!|Palak Garg, IIFT

Aditya Birla group,third largest Indian private sector conglomerate, has left no stones unturned towards their success. From dealing in non-ferrous metals to fashion and textile businesses, they have retained a special space in everyone's life. Since childhood, Aditya Birla brand (Hindalco freshpakk) has enveloped my mother's flavours in my lunch box. With years passing, that little me got aspirations in life. 

Palak Garg
Impact of Aditya Birla Group

Impact of Aditya Birla Group

Aditya Birla group has been actively performing in various sectors, whether it be pre-independence or post-independence. Founded by Mr. Seth Shiv Narayan Birla in 1857. Working in sectors like metal, textiles, carbon black, telecom and cement, all these sectors have more than 1, 20,000+ employees from over 42 nationalities as of now. Aditya Birla group has touched many hearts by working on grass root level for various communities with a focus on health care, education, the girl child, sustainable livelihood, women empowerment projects, infrastructure, etc. There are very few instances where one cannot relate to the Aditya Birla group in his or her life. When I got to know about my selection in Indian Institute of foreign trade, we had to buy a complete suit for the program. I went to pantaloons and where I had various options to buy my formals and suits, like Allen Solly, Van Heusen, Louis Philippe, Peter England. I bought my suit from Van Heusen and formals from Allen Solly, Louis Philip, and Peter England. I had to buy formal shoes as well where I had various options to buy from. Pantaloons made my shopping very easy as I could get all that I want under one single roof. Apart from the fashion apparel aspect, there are various sectors that the group has made its goodwill and reputation by providing its customer’s utmost satisfaction for over 160 years now. Thanks to Aditya Birla group for making people’s lives easy and make connections with others as strong as Ultra tech cement.

jaideep bhopale
A second chance at life | Arnav Agarwal, IIFT

A second chance at life | Arnav Agarwal, IIFT

I stood on the stage with eyes wide open and sweat beads trickling down my face. The tie I was wearing felt like it was choking me, and I could drop any minute. I took a rain check on that speech, turned around and swiftly exited that stage. When my father understood what had happened, he addressed the situation with a rather composed demeanor. He explained to me how stage fright works and what are some ways in which it can be worked upon. No doubt it was an embarrassing day but as it ended, I gained some confidence. 

Arnav Agarwal
A Group, a family, a world in its kind| Sahoo Dpwicqk Nicergaw,IIFT

A Group, a family, a world in its kind| Sahoo Dpwicqk Nicergaw,IIFT

In this 21st century, with the advancement of technology by leaps and bounds, it’s not just only important to move ahead but also move ahead in the correct direction. From the business perspective, creating a distinctive identity and value is not enough as long as your product and services are not competent enough to create a special mark, influencing the customers.

Dpwicqk Nicergaw
Competitions | InsideIIM