MBA Aspirant | InsideIIM

Highest Stipend Touches 3.2 Lakhs At NITIE | Top-10 US B-Schools In 2021 Revealed | MBA News, Ep. 45

The past week has been filled with interesting updates from the world of MBA and business. Two of India's most desirable business schools completed their summer placements process for the batch of 2022, one of which reported a 50 percent increase in the number of companies on campus. The list of America's top business schools has also been released and, in an unfortunate sequence of events, many coronavirus cases have been reported on IIM campuses. Let's explore these headlines in the latest episode of News From The World of MBA.

Team InsideIIM01 Apr 2021

Experiential Branding: What Is It Important, The Future Of Experiential Branding

Experiential Branding is a branding strategy by which brands indulge maximum sensory interactions with the consumers to influence their preferences and enhance brand perceptions. It helps in boosting brand equity. A powerful brand experience ensures a more strong footfall and increased eyeball effect. It also improves customer satisfaction and loyalty. For Example, Nestor Paris designed its e-commerce culinary experience featuring a new culinary destination each week and brings it to life through taste, film, sound, and scent.

Sugandha Bhatia01 Apr 2021

How To Prepare For CAT 2021 || Anuj Gupta, FMS Delhi'22

With around 7-8 months left for CAT’21, some of you would have already started aiming for it while some of you are still a few days distant from seeing that dream. And with every new beginning in our lives, with every new start, we are faced with a number of questions as to how to go about achieving the goal set.

Anuj Gupta01 Apr 2021

From Kota Factory To Marketing At Phillips- A Doctor's MBA Journey, Ft. Dr. Shubhra C, SCMHRD Alum

Shubhra Chakraborty is a Marketing Manager at Philips, a Doctor, a Personal Branding Expert, CEO and Founder of Poshan, Keynote Speaker, and Winner of 22 business competitions including Reliance - The Ultimate Pitch, Entrepreneur of the Year by IIM Ahmedabad. An alumna of SCMHRD, Dr. Shubhra began her journey as a Physician in Madhya Pradesh prior to her MBA. Being the only doctor by profession in a batch of 300 students at SCMHRD comes with its own perks and challenges. However, she managed to bag an internship at Philips and turned it into a PPO.

Team InsideIIM31 Mar 2021

GK Score Booster Strategy

General Knowledge is the most unique section for some of the Management entrance exams in India. Some of these exams are IIFT, TISS-NET, CMAT etc.

Kashish Sharma31 Mar 2021

Do Not Choose Your B-school Basis The Placement Figures, Ft. Prof. Sourabh B, IMT H

When we talk about b-schools, the first thing that draws your attention probably is the kind of salary figures that the institute offers! It becomes a metric by default in judging the success and importance of a B-school when students are making a choice. Not every time it works as the best filter. To talk about what should students look for while choosing their b-school, what are the qualities and skills students should possess and how to make sure that they are prepared for the future workforce, we spoke to Operations professor and Head of Admissions at IMT Hyderabad, Prof. Sourabh Bhattacharya. He spoke about the changing dimensions of the world of MBA and what should be the criteria of selecting a B-school in detail. Watch this video for more information.

InsideIIM Career Services30 Mar 2021

Why Our Summer Internship Experience Mattered More During The Pandemic, ft. Ayushi, Dhruv, HSBC & OYO, FSM

During these tough pandemic-ridden times, B-School students have had to find new ways to redefine themselves and take on challenges coming from all fronts. At FORE School of Management, students were encouraged to take up live projects and virtual summer internship projects and also participate in National and B-School competitions when internships were being rescinded or put on hold one after the other.

Team InsideIIM30 Mar 2021

The Way I Went For Shortlisting A B-School | Ft. Anushree Tandon, SPJIMR Mumbai'22

Apart from placements, there are a lot of things that go into selecting a B-School. The process of shortlisting a B-School starts way before even we have got the CAT results. The mocks and last year papers give us a glimpse of where we stand and where we can be.

Anushree Tandon30 Mar 2021