With SaaS companies rising everywhere, SaaS Sales have become a highly sought-after role in the world of startups and innovation. Undoubtedly, SaaS is a highly profitable business model with an estimated market value of USD 700 billion by 2030. While this doesn't make SaaS sales the only profitable way to sell software online, it's certainly one of the most widely used.
Today, everyone knows the software services that form an integral part of a day in the life of a corporate professional. Right from using services to manage leads & customers, manage employees and their payrolls, manage finances & accounting, manage inventories & logistics information; Software-as-a-Services (SaaS) apps have become an indispensable part of management in organizations.
Gone are the days when brands were only concerned about making their products visible to the consumers for them to make a choice either to buy or skip them. Now, they are trying to be part of the larger narrative of our lives. Brands are tapping into our culture, societal norms, beliefs and insecurities to come up with newer and innovative campaigns. But how are they planning to do it in a world that is getting over the aftershocks of a global pandemic and how brand narratives are changing rapidly?
What goes into an effective decision making process? Find out this and more in an insightful article written by TAS manager, Vasundhara Narang. Every decision we make is a shift from what we want to do to who we become. It’s the same for organizations, and naturally a pressure inducing thought. Every time we enter into a problem statement, especially a time limited project or an internship, we put a lot of thought into the decision we take or recommend our organizations to take. Since this becomes a significant milestone of our projects, I would like to share my personal approach to Decision Making. #SettleForMore
Brands are not built in a day. Through constant efforts, carefully led out strategies, understanding customer pain points, target audience, tracking data and countless other variables are associated with building a solid foundation for a new brand. And one company that has done it over and over again throughout the years is, Reckitt, previously known as RB. Whether it is Har Ghar Ki Zaruruat Dettol or the Harpic bathroom cleaner or the mosquito saviour Mortein, Reckitt has built legacy brands through carefully crafted strategies for years. Now, the leaders of Reckitt are here to help you crack your B-school and get a chance to be part of the legacy.
You’ve been working really hard for years in your sales job, we agree! The cold-calling, pitching, extensive traveling, keeping the josh high all the time and the endless client / customer demands. Do you feel that you don’t see yourself in Sales / Business Development in the long run and that you’re cut out for much more? If yes, maybe it's time to switch to a career in Marketing!
In this article, Mukil Vasudevan Nair, a student of SIBM Pune who interned at Soulflower Co Ltd in the Sales and Marketing Domain talks about his summer internship experience. Find out about how he prepared for the summer placements, his onboarding process, his experiences & what his learnings are during this internship.
In this article, Aakriti Bansal, a student of IMT Ghaziabad who interned at Godrej Consumer Products Limited in the Sales and Marketing Domain talks about his summer internship experience. Find out about how she prepared for the summer placements, her onboarding process, her experiences & what her learnings are during this internship.
With SaaS companies rising everywhere, SaaS Sales have become a highly sought-after role in the world of startups and innovation. Undoubtedly, SaaS is a highly profitable business model with an estimated market value of USD 700 billion by 2030. While this doesn't make SaaS sales the only profitable way to sell software online, it's certainly one of the most widely used.
Today, everyone knows the software services that form an integral part of a day in the life of a corporate professional. Right from using services to manage leads & customers, manage employees and their payrolls, manage finances & accounting, manage inventories & logistics information; Software-as-a-Services (SaaS) apps have become an indispensable part of management in organizations.
Gone are the days when brands were only concerned about making their products visible to the consumers for them to make a choice either to buy or skip them. Now, they are trying to be part of the larger narrative of our lives. Brands are tapping into our culture, societal norms, beliefs and insecurities to come up with newer and innovative campaigns. But how are they planning to do it in a world that is getting over the aftershocks of a global pandemic and how brand narratives are changing rapidly?
What goes into an effective decision making process? Find out this and more in an insightful article written by TAS manager, Vasundhara Narang. Every decision we make is a shift from what we want to do to who we become. It’s the same for organizations, and naturally a pressure inducing thought. Every time we enter into a problem statement, especially a time limited project or an internship, we put a lot of thought into the decision we take or recommend our organizations to take. Since this becomes a significant milestone of our projects, I would like to share my personal approach to Decision Making. #SettleForMore
Brands are not built in a day. Through constant efforts, carefully led out strategies, understanding customer pain points, target audience, tracking data and countless other variables are associated with building a solid foundation for a new brand. And one company that has done it over and over again throughout the years is, Reckitt, previously known as RB. Whether it is Har Ghar Ki Zaruruat Dettol or the Harpic bathroom cleaner or the mosquito saviour Mortein, Reckitt has built legacy brands through carefully crafted strategies for years. Now, the leaders of Reckitt are here to help you crack your B-school and get a chance to be part of the legacy.
You’ve been working really hard for years in your sales job, we agree! The cold-calling, pitching, extensive traveling, keeping the josh high all the time and the endless client / customer demands. Do you feel that you don’t see yourself in Sales / Business Development in the long run and that you’re cut out for much more? If yes, maybe it's time to switch to a career in Marketing!
In this article, Mukil Vasudevan Nair, a student of SIBM Pune who interned at Soulflower Co Ltd in the Sales and Marketing Domain talks about his summer internship experience. Find out about how he prepared for the summer placements, his onboarding process, his experiences & what his learnings are during this internship.
In this article, Aakriti Bansal, a student of IMT Ghaziabad who interned at Godrej Consumer Products Limited in the Sales and Marketing Domain talks about his summer internship experience. Find out about how she prepared for the summer placements, her onboarding process, her experiences & what her learnings are during this internship.
