What is it in Indian companies that is hard to find in the companies around the globe? What makes them going strong over years, and getting associated with us? Why do we feel connected with their growth, and talk proudly about them?
A conglomerate that has its stamp of authority in numerous fields starting from fashion and retail to telecom, from travel to finance-it has been a jack of all trades and a master of many as well. A brand that has its roots in so many various fields cannot have one single impact in anyone's life and the same has been true with me as well. It has been an unsung hero whose value has been well realized by India Inc. ABG has been BIG in form of lifelines to me. The railways-a majority of whose body is Birla copper has helped me reach uncharted territories and come close to my near and dear ones. ABG big telecom revolution the IDEA-Vodafone segment has made distance disappear and we are just a few seconds away from almost every other person in this world-a call away, a text away or a video conference away. ABG is present in every element of my home. Ultratech Cement segment's values of integrity and commitment have been personified in the constructions all over the country from big (the Bandra-Worli sea link) to small(our own house).ABG has made things big by putting efforts into microscopic details as well, as is seen in Birla tyres where its aim has been to make people's life safe by implementing Birla tyres nano-particle technology. Being a user of Birla tyres has made my life safer to an extent. Any challenge can be conquered when you are impressive and in the quest to being impressive- half the battle is won when you dress up well!!! ABG's various fashion brands make sure you are ever-ready for any corporate challenge when I put up a Louise-Phillipe blazer on Peter-England formals."Taking India to the world" is a dream that is getting realized.
ABG's presence is all around. Be it from the food we eat, to the house we live in, their products have been encompassed in our daily life in the extent that may be beyond us. ABG has made sure that they have made a place in our daily life in such a way that they are fulfilling our basic needs.
Whether it’s the food we eat or the shelter we live in, the latest fashion or some phosphatic chemical we have not heard about, life insurance or just a simple foil to pack food. ABG presence is both visible and invisible to us. But it is adhering to every common people’s need.
Why Aditya Birla Group is big in your life
Aditya Birla Group (ABG) is one of the biggest conglomerates in India. The organisation has its presence in over 35+ countries and has over 120,000+ employees across various sectors. They have a presence from daily utility bare necessity goods to complex sectors such as financial markets.
Aditya Birla Group, the brand says it all! Aditya Birla Group known as ABG with its presence across 20 countries continues to render an invaluable service for the country. With its early days closely tied to the Indian Independence movement, ABG has outlived the former to equip India take rapid strides to seize the offerings of the modern world. Its towering industrial presence across a range of products bracketed in different sectors has touched the lives of the Indians for the better and I am no exception to this.
