Post-MBA professionals
Top 5
Top 10
The common leitmotif which has bound the different bits of the survey thus far finds expression here as well, as the finance sector has managed to break into the top 10 this year despite a conspicuous absence in the previous edition. In fact, both Morgan Stanley and Goldman Sachs have managed to route other sectors to gain a top 5 billing. The other big news is that TAS has climbed up 6 positions from last year to top this year’s list, which bears testimony to the positive perception enjoyed by the firm owing to their renewed investment in their employees. Apart from that, this year has seen a relatively weaker performance from the consulting sector with only McKinsey being able to secure a top 10 berth.
Class of 2016
Top 5
Top 10
Hats off to HUL and P&G for bagging the top 2 honours once again this year! The rest of the list looks drastically different however. Firstly, the list is characterized by a weakening of the technology/E-commerce sector with only Microsoft holding a top 10 slot. Secondly, although consulting firms dominate the list (with all the big 3 making it to the top 10), it is indeed surprising to find McKinsey placed behind BCG and Bain despite being popularly touted as “The Firm”.
MBA aspirants and 1st year students
Top 5
Top 10
This brand equity-driven list has really proffered no shocks per se with McKinsey and Goldman Sachs capturing the first and second positions respectively. Apart from this, a shout out to Citi for managing to secure a top 10 berth despite not featuring in any of the 3 lists last year. The evergreen marketing behemoths HUL and P&G have managed to hold onto the guard by virtue of a top 10 showing this year as well.
Summary
The overlap between the lists has said it all: the dream companies have done it yet again! Constant fixtures like HUL, P&G, Goldman Sachs, McKinsey and TAS have proven beyond doubt that they have been doing something right for eons. More specifically, a careful analysis of the list will highlight that the standing of the different companies isn’t directly tied to the pay-packages offered by them. Thus, we may conclude without any doubt that employer branding packs in more punch than a fat paycheque.
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