The primary indicator of a nation’s prosperity and economic growth has been the commitment and seamlessness with which the industry functions and contributes to the well-being of the society, at large. Our founding fathers, post-independence, considered industrial development as an important constituent to the plan to raise our land from one of the poorest countries, in 1947 to the country that we see today, the fastest growing economy in the world, one that has been able to achieve a substantial increase in the quality of lives of the populace post-independence, contrary to most beliefs at that time. A group that traces its roots back over 150 years, Aditya Birla Group has succeeded in creating egalitarian and inclusive economic growth as a socially conscious business. Apart from this pivotal role in the industry, Aditya Birla Group has played a huge role in my life, being someone who lacked fashion sense and was constantly reminded of that fact by people, I found my refuge in a list of lifestyle brands that made it considerably easy for me to choose from a line of quality stuff, I’d like to think I’ve made a turnaround since then. I’ve been a proud consumer of these brands like Peter England, Louis Phillipe, Van Heusen, Ralph Lauren & Hackett and they hold my customer loyalty because of the promise to deliver quality consistently, mannerable sales staff that manage to convey a spirited and instinctive zeal to satisfy customers, excellent post-sales service which is reflective of the values of the group as a whole. It would be next to impossible to find a person within the boundaries of this country whose life has not been touched by the Aditya Birla Group with its manifold ventures in diverse industries like telecom, construction, manufacturing, textiles and that speaks volumes about the ambition and contribution of the group.
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