Diversification and making the right kind of investments are the other factors that have catapulted Khan’s name beyond films and into business. He has left no stone unturned in making the most of his earnings from brand endorsements and movies. He owns Red Chillies Entertainment and a post-production and visual effects unit, VFX. He is one of the owners of the Indian Premier League franchise(IPL), Kolkata Knight Riders. Khan has also made investments in the Indian franchise of KidZania, a Mexican chain of family entertainment centres and the Trinidad and Tobago Red Steel franchise in the Caribbean Premier League.
Adapting to changing trends in the industry is the hallmark of great businessmen, and Khan has displayed this quality with perfection. Disruptors like Netflix are changing the way cinema is viewed in our times. The number of critically acclaimed shows being streamed on Netflix is increasing by the day. Grabbing the opportunity, Khan, as the owner of Red Chillies Entertainment, has collaborated with Netflix, wherein the streaming giant has been given access to stream all of Red Chillies’ past as well as upcoming films. Also, he recently revealed that his team is working on creating original content for the platform.
“If you are ready to walk away from the most lucrative deal, not because of money, but because it doesn’t feel right, you will be the greatest businessman on earth”, said Khan in an interview with Hindustan Times, after his IPL team, Kolkata Knight Riders, won the IPL for a second time in 2014. Management aspirants, which of the books in your curriculum give you that kind of a learning?
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