Integrity, Commitment, Passion, Seamlessness and Speed are the five core values that Aditya Birla Group believes in. These “Power of 5” are the heartbeat of their existence. According to Mr. Kumar Mangalam Birla “Our value provides us with our roots and they provide us with our wings.” Being present in 14 industry sectors ensures that each Indian has once used or currently uses their product. This widespread presence, depth covered and responsible business practices has safeguarded their top position in many categories.
For me, Aditya Birla Group stands for nothing less than its logo. It is truly the sun of my life. Just like the Earth is constantly exposed to the Sun, I too, am in constant exposure to the plethora of brands and products from Aditya Birla. My typical day beings in search of “Sunrise”, my favorite Van Hausen athleisure. Donning them, doing cardio exercises, i feel synchronized with the world, up and running. Always late back to my hostel room, the run to classes is always a rush hour. In the haste, trousers from Peter England have always been my support. Comfortable, Dependable and Elegant. The shirts from Allen Solly/Peter England add the perfect colors to my presentations and compliment me well. Most of my lunch hours are spend daydreaming of my lunchbox at school. Cooked by goodness of home with its warmth preserved by Freshwrapp. That’s too much nostalgia to resist calling back home. It’s time to callup my loved ones, What an Idea sirji! The evening is then spent alongside friends in casuals often bought from pantaloons. As the sun sets and the city lights turn on, they also bring with them a realization of electricity. Yeah, I am an Electrical Engineer. Wandering in the city, chilling with the friends, I often notice those complicated and congested distribution networks of wires in Delhi. Surely can’t apply Kirchoff’s Voltage Law. But hats-off to those Insulators that perform under pressure, which come from India’s leading HV porcelain manufacturer - Aditya Birla Insulators. Back at hostel, laying on my bed, I am always in awe of the humongous facades that cover the skyline. Possibly built out of trust, reliability and UltraTech.
Integrity, Commitment, Passion, Seamlessness and Speed are the five core values that Aditya Birla Group believes in. These “Power of 5” are the heartbeat of their existence. According to Mr. Kumar Mangalam Birla “Our value provides us with our roots and they provide us with our wings.” Being present in 14 industry sectors ensures that each Indian has once used or currently uses their product. This widespread presence, depth covered and responsible business practices has safeguarded their top position in many categories.
For me, Aditya Birla Group stands for nothing less than its logo. It is truly the sun of my life. Just like the Earth is constantly exposed to the Sun, I too, am in constant exposure to the plethora of brands and products from Aditya Birla. My typical day beings in search of “Sunrise”, my favorite Van Hausen athleisure. Donning them, doing cardio exercises, i feel synchronized with the world, up and running. Always late back to my hostel room, the run to classes is always a rush hour. In the haste, trousers from Peter England have always been my support. Comfortable, Dependable and Elegant. The shirts from Allen Solly/Peter England add the perfect colors to my presentations and compliment me well. Most of my lunch hours are spend daydreaming of my lunchbox at school. Cooked by goodness of home with its warmth preserved by Freshwrapp. That’s too much nostalgia to resist calling back home. It’s time to callup my loved ones, What an Idea sirji! The evening is then spent alongside friends in casuals often bought from pantaloons. As the sun sets and the city lights turn on, they also bring with them a realization of electricity. Yeah, I am an Electrical Engineer. Wandering in the city, chilling with the friends, I often notice those complicated and congested distribution networks of wires in Delhi. Surely can’t apply Kirchoff’s Voltage Law. But hats-off to those Insulators that perform under pressure, which come from India’s leading HV porcelain manufacturer - Aditya Birla Insulators. Back at hostel, laying on my bed, I am always in awe of the humongous facades that cover the skyline. Possibly built out of trust, reliability and UltraTech.
