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3 Major Skills Every Marketeer Needs To Have Ft. Dr. YLR Moorthi, IIM Bangalore | Part 2

3 Major Skills Every Marketeer Needs To Have Ft. Dr. YLR Moorthi, IIM Bangalore | Part 2

Continuing his talk with us, Prof. YLR Moorthi takes us through some very important insights from the world of marketing. From examples of companies who have nailed the marketing game, to skills that you will need to develop if you want to build a career in marketing, he covers it all. How does psychology play a role in branding and marketing? What is the world of marketing going to look like post-covid? Get answers to these questions, and more, in this video!

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Most Marketing Folks Have The Wrong Notion About Marketing Ft. Dr. YLR Moorthi, IIM B | Part 1

Most Marketing Folks Have The Wrong Notion About Marketing Ft. Dr. YLR Moorthi, IIM B | Part 1

Marketing isn’t everyone’s cup of tea. However, if you are someone who’s acquired a taste for brands, marketing, and sales, then this video is certainly for you! In this video, we spoke to Dr. Y. L. R. Moorthi, a faculty member of IIM Bangalore who has worked for several years in the industry in varied fields like Production Planning, Oil Exploration, Mechanical Design, Systems Analysis, Software Development etc. Dr. Moorthi brings his rich experience to the classroom at IIM Bangalore. In this video, he answers the top 10 most asked marketing questions.

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How To Score 99%ile In Quant - 5 Best Strategies

How To Score 99%ile In Quant - 5 Best Strategies

Quant is not everyone’s ball-game. You need to be a problem solver and a pro at mathematics to be able to solve QA questions. However, some of us have a fear of math and are scoring below 80%ile in Quant during our initial mocks. So, how does one strengthen their quantitative ability and get over the math phobia? Here is a video that may help you with that.

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How To Use Mock Tests To Crack CAT | Detailed CAT 2020 Strategy By 99.98 %iler, IIM C Student

How To Use Mock Tests To Crack CAT | Detailed CAT 2020 Strategy By 99.98 %iler, IIM C Student

When Sohum wrote the CAT in 2017 for the first time, he knew he would not make it to the top IIMs of the country. This engineer from Haldia Institute, West Bengal, decided to go on and work at Infosys while preparing for his next 2 CAT attempts. Throughout 2018 and 2019, Sohum continued to work at Infosys as well as on his MBA dream. Finally, this time around, in 2019, Sohum managed to crack the CAT with 99.98%ile overall and a whopping 100%ile in the VA-RC section. In his first CAT attempt, he scored pretty low on DI-LR and Quants as well for an engineer. But he managed to go from a 91%ile score to a healthy 98%ile score. Wondering what was his strategy? Want to know how he managed to crack 2019 and make it to IIM C? Check out this video to find out.

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IIM A Converts - CAT Strategies Of 2 Non Engineers Ft. Isha, Anushree

IIM A Converts - CAT Strategies Of 2 Non Engineers Ft. Isha, Anushree

Isha Nisar decided right out of school that she wanted to get into IIM A. A Few years down the line, she's all set to join the IIM A Class of 2022. Anushree Naik was studying CA and CA + MBA, the very cliched but highly sought after the path was her dream. But when she did not get an AIR rank during her CA finals, she decided to pay extra attention to cracking the CAT and getting into an IIM. On the verge of joining IIM A with Isha for the class of 2022, Anushree's MBA dreams are also on track. With 98.2%ile in Anushree's case and 99.37%ile in Isha's case, you've probably read their very detailed guides and articles on CAT prep via InsideIIM. In this video, Isha and Anushree come together to share their key CAT tips, strategies, and winning attitudes. If you want to get into some of the best b-schools in India, this video is for you.

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25 Podcasts You Need To Listen To Right Now

25 Podcasts You Need To Listen To Right Now

These days, thanks to COVID 19, you have lots of things to listen to. Too many, infact. Audio stories, audio books, podcasts, there’s a lot of material out there to help you grow and learn. Here’s the thing though, there’s 2 types of people. Ones who listen to podcasts (and audio stories); and ones who don’t. And a lot of successful business analysts, marketers, product managers, strategists, etc., do have a bunch of podcasts they usually listen to. So if you belong to the group that does not listen to podcasts, this is your time to start. Because these conversations pack a lot of valuable insights! Whether you’re an MBA aspirant or a student, this is one of the easiest ways to expand your mental horizons, learn new things and get a healthy dose of entertainment too! So today in this article, we compile a list of podcasts that we know and love, and ones we think you will enjoy as well! Bonus - if you’re an MBA aspirant, we’ve also noted down a special podcast to help you prep for VA-RC! Check them out! 

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How To Score 99%ile In VARC - 6 Best Strategies

How To Score 99%ile In VARC - 6 Best Strategies

Now that CAT2020 is just 6 months away, everyone is taking their prep-strategy up a notch. You're probably doing that too. Maybe you've already figured out how to tackle DILR and QA. However, VARC probably still seems like a mountain to climb. While there are hundreds of things that you can do to improve your VARC score. We bring you a few easy strategies that you can add in your day-to-day prep to make VARC a little easier nut to crack. This video lists down 6 tips to help you score 99+%ile in VARC in CAT 2020. See the full video to know more.

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10 Certifications To Be Job Ready In The Post COVID 19 Economy

10 Certifications To Be Job Ready In The Post COVID 19 Economy

Deferred internships and PPOs, as well as delayed college terms, mean you have plenty of time to learn something. All and sundry have been telling you to upskill yourself in this COVID 19 influenced lockdown. And that is a great way to spend your time right now, thanks to coronavirus. But here’s the thing. Pursuing random courses may not really help you. What will add value to your CV is pursuing courses in relation to your future career or job profile. Whether it is BFSI or consulting you wish to work in, or sales and marketing, or operations and supply chain management, or HRM, there are some basic skills you can gain through online certifications that can help you show a strong profile. So what are these courses and certification and why should you pursue them? Find out in this article.

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