From Scoring 81%ile On CAT 2021 To 98.56%ile On CAT 2022 - Ishita K., IIM Lucknow '25
I first dreamt of making it to an IIM back in 2018 when I was in 11th standard and started my IPMAT preparation. However, the efforts went in vain as even after clearing the overall cut-off by a good margin I could not make it through due to QA score being a little short but the dream never died! In 2021, I started with my CAT preparation while in the final year of my graduation but to my surprise, this wasn't enough to keep me going, I Ieft the preparation midway and ended up scoring a mere 81%ile in CAT 2021. I knew then that I'd need a bigger and better reason to give CAT my all and I found it in an unexpected place – Connaught Place, where I came across the famous "fire paan vala." His unique marketing technique of selling paan by displaying empty cigarette boxes blew my mind. At that moment, I realized that marketing was my path forward, and pursuing an MBA from one of the top 10 B-Schools would bring me closer to this dream.






