MBA Aspirant

Dangal Of Life - The ABG Way - Puru Rajput, SIBM Pune

Anything becomes big in someone’s life when it has the power to transform and bring a positive change in their life and Aditya Birla group in each of its offerings tries to create that impact in the lives of millions.Whether it is Infrastructure sector where they are helping the nation to build better roads,bridges or Financial sector where with the launch of Payments bank they have played their part to increase financial inclusion by giving services such as small savings accounts, payment or remittance services to migrant labour workforce, low income households, small businesses and unorganised sector .ABG is also one of the corporate groups that has responsibly stood up to protect the environment.These examples highlight the importance of this group in India’s economy and everyone keeps reading that in newspapers on a daily basis but one offering of this group that has really enabled and empowered my life and millions of other lives is, Health Insurance.India is one of the countries where least importance is given to Health Insurance ,we Indians spend lakhs on marriages , cars but buying an insurance policy is least in our priority list.I was 22 and was diagnosed with dengue in 2015, leading to a critical condition of liver dysfunctioning. The hospital expenses were increasing on a daily basis and it would have become a huge burden for my family and we would have been in debt. Our future would not have been secure if I had not taken, Aditya Birla Group Health insurance policy. That one decision to be part of the policy, not only saved me but also saved precious effort and money for my family.ABG really helped me to stand up again in my life and enabled me to move forward to chase my dreams again.Thanks ABG .As ABG team strives hard each day to provide services and create an impact in someone’s life same way every member of the family tries to work hard in some or other way and contribute to empower the family.After completing my 12th class I wanted to prepare for IIT /NIT examination and be part of an environment that will help me grow and my family, but because of poor financial condition of my family at that time it was not possible to pay heavy fees of coaching institutes. I was in a dilemma, at that point I had two choices, either to leave my dream and join state engineering colleges or to fight for 20 seats that Resonance, one of the premier coaching centres providing coaching for engineering entrance examinations, provided full fee waiver for if one qualified in there all India test. I decided to take the latter and prepared hard for all India Resonance exam and got into those 20 seats and was given full tuition fee waiver.This fight of mine where no one believed me,made me realize that even with limited resources in life you can achieve what you want given that you believe in yourself.

ABG - A Glint In Your Life, A Lighthouse For The Corporate World - Geoffrey Joy, IIM Sirmaur

…And I Think to Myself, What a Wonderful World…

How ABG Has Impacted My Life - Vidish Srivastava, NMIMS Mumbai

Aditya Birla Capital has helped my father is realizing his dream. His dream of building a house became a reality with the help of home finance division of the Aditya Birla Capital. The quality of service and the ease with which the loan was disbursed were some of the features which I liked the most. The accessibility of the salesperson, his helpful nature and how diligently he solved all the doubts my father had regarding the process is the reason why my father rates the service so highly and has even recommended the housing solutions to some his friends also.

Van Heusen – Clothing Makes A Man – Anirudh Chauhan, MDI Gurgaon

In order to live a fulfilled life one of the key requirements of a person is clothing. At times in clothing,  people choose comfort over quality but at the occasions when we have to look our best then certainly for men the Formal clothes come into play. Be it a wedding or an interview or day to day life at office the safest, most easy to wear and certainly the most attractive looking clothes are the classic suits. And in addition to that the combination of a classic shirt and a trouser along with leather shoes preferably black can be found in the wardrobe of every corporate man. Hence one has to be very choosey for the brand one picks for his corporate life clothing. Personally, for me Van Heusen was the one.

Impacting Lives - The ABG Way - Sanchay Gupta, MDI Gurgaon

“A genuine leader is not a searcher of consensus but a molder of consensus”, a quote by Martin Luther King describes aptly the multinational conglomerate, Aditya Birla Group which has constantly led and brought change in the society as a whole and has added value to the lives of millions. Housing various large brands in its portfolio, it becomes highly unlikely that any individual goes unaffected by the Aditya Birla Group. With a foothold in 34 countries, employing over 120,000 employees worldwide and a revenue of US$ 44.3 billion in year 2018, it has touched lives of millions and has affected the society as a whole.

Aditya Birla Group – The Silent Caregiver - Ankit Sharma, MDI Gurgaon

We often underestimate the importance of brands in our life, taking them for granted. But through their silent contributions they leave deep impressions in our life, to the extent of completely shaping our personality and surroundings. For me, Aditya Birla Group is one such brand.

Big Beaming Brilliance - Rishabh Bhardwaj, MDI Gurgaon

From the Freshwraps that my mother used to wrap my chapatis in. From those Van Heusen shirts that my dad used to look handsome in. From every grain of that Ultra Tech cement that built the beautiful home I spent my childhood in. To the Vodafone Idea network that I use now to publish this article. The morals and values that ABG stands for, have formed a great part of my memories and aspirations. It is not only the products that make ABG big in my life. But how it unfailingly and unflinchingly delivers every time with quality and precision. What makes ABG big for me; is that the brand has a soul associated with it. One that has a taste, and the vision to do it. The uniqueness of the brand has always been the larger than life picture of it. We all come across several brands every day. Of different kinds. Holding different purposes. But it is difficult to find one that can cater to such diverse audience with such diverse aspirations. For everytime that my parents send me a parcel now in my B-School; it invariable travels through the conveyer belt which probably holds the Birla Carbon in it. For everytime I buy my fruits from More; ABG stands as the enabler of it. For everytime I quickly dress up in my formals for a corporate session, ABG is the fibre that I can trust. ABG is the idea that breaks the status quo. The idea that breaks the mirage; and turns it into a goal. My goal.

A Walk To Remember - Sumit Agarwal , MDI Gurgaon