The Million-Dollar Question Finally Answered - Why Marketing?
We follow the journey of Roshan Desai (XLRI BM 2017-19) as he talks about what drove him towards Marketing and how XLRI helped him on the way:
ExLink XLRI
Vibes | IIM Indore Dance Crew - Magenta Riddim - InsideIIM Unwind
While you may think a b-school is brimming with FinGods and Marketing Gurus, it'll be a pleasant surprise to see the variety of talent they have. One such b-school is IIM-Indore.
Team InsideIIM
26 Marketing Blogs That Every Aspiring Marketeer Should Read
The one word that defines Marketing the best is change. The consumers, the definition of taste, the perception of health, the channels of communication, the decision makers are all changing year after year. This, on one hand, entails immense marketing opportunity for marketeers to define their identity around the changing realities of the consumers. On the other hand, it means that a marketeer needs to be on his toes with the ever dynamic market and have every up-to-the-minute update about the consumers- their past, present, and future. It, therefore, becomes imperative to read, understand and de-code what future would look like and thereby race ahead of their contemporaries. Here are a few Must Read Marketing Blogs that every aspiring marketeer should read regularly:
Pratik Ranjan
Entrepreneurship At MICA
Are you an MBA aspirant? Do you someday dream of being an entrepreneur? What is it then that you are looking for in a b-school?
Career Services Centre
An IIM Student's Marketing Blog That’s Viral Across B-Schools - Super Heuristics
Most of us believe that MBA is all about studying a whole lot of subjects and upgrading ourselves by developing a number of skills. Also, most of us are run by the concept of I, Me and Myself, and therefore just focus our own knowledge and progress. But Darpan Saxena, a student of IIM Udaipur, does not only work towards his dreams but is also working day and night to help the marketing enthusiasts and budding marketers in understanding marketing in an easy and interactive manner. He is doing this through his blog named Super Heuristics. Here is a candid interview with our in-campus marketer and blogger to find out what he has to say about his love for marketing and his journey with his entrepreneurial venture.
Jeetesh Varshney
Learning Management Through Theatre - The Artistic Side Of MICA
Branded as one of India's best b-schools for marketing, MICA is known for its experiential learning techniques. For MICAns however, Sankalp is more than just an annual event. As a part of their b-school experience, students put up a theatrical performance for the city of Ahmedabad. They are involved in the process right from deciding what story should be told, writing the script, casting, rehearsals, props, to onboarding sponsors and selling tickets.
Career Services Centre
Today's Youth Doesn't Mind Being Marketed To | GirnarSoft CMO - Gaurav Mehta
Mr Gaurav Mehta is the Chief Marketing Officer at GirnarSoft, the parent company of popular portal CarDekho. He shared insights into his journey into the world of Marketing, Sales and Branding with IIM Shillong's Marketing Club Markathon.
Vani Vivek
How IMT Ghaziabad Students Generated Business For Villagers - The Story Of Amaze Liquid
What comes to your mind first when you hear the word MBA? Business, money, management and a better life? However, there is more to it.
Career Services Centre
The Million-Dollar Question Finally Answered - Why Marketing?
We follow the journey of Roshan Desai (XLRI BM 2017-19) as he talks about what drove him towards Marketing and how XLRI helped him on the way:
ExLink XLRI
Vibes | IIM Indore Dance Crew - Magenta Riddim - InsideIIM Unwind
While you may think a b-school is brimming with FinGods and Marketing Gurus, it'll be a pleasant surprise to see the variety of talent they have. One such b-school is IIM-Indore.
Team InsideIIM
26 Marketing Blogs That Every Aspiring Marketeer Should Read
The one word that defines Marketing the best is change. The consumers, the definition of taste, the perception of health, the channels of communication, the decision makers are all changing year after year. This, on one hand, entails immense marketing opportunity for marketeers to define their identity around the changing realities of the consumers. On the other hand, it means that a marketeer needs to be on his toes with the ever dynamic market and have every up-to-the-minute update about the consumers- their past, present, and future. It, therefore, becomes imperative to read, understand and de-code what future would look like and thereby race ahead of their contemporaries. Here are a few Must Read Marketing Blogs that every aspiring marketeer should read regularly:
Pratik Ranjan
Entrepreneurship At MICA
Are you an MBA aspirant? Do you someday dream of being an entrepreneur? What is it then that you are looking for in a b-school?
Career Services Centre
An IIM Student's Marketing Blog That’s Viral Across B-Schools - Super Heuristics
Most of us believe that MBA is all about studying a whole lot of subjects and upgrading ourselves by developing a number of skills. Also, most of us are run by the concept of I, Me and Myself, and therefore just focus our own knowledge and progress. But Darpan Saxena, a student of IIM Udaipur, does not only work towards his dreams but is also working day and night to help the marketing enthusiasts and budding marketers in understanding marketing in an easy and interactive manner. He is doing this through his blog named Super Heuristics. Here is a candid interview with our in-campus marketer and blogger to find out what he has to say about his love for marketing and his journey with his entrepreneurial venture.
Jeetesh Varshney
Learning Management Through Theatre - The Artistic Side Of MICA
Branded as one of India's best b-schools for marketing, MICA is known for its experiential learning techniques. For MICAns however, Sankalp is more than just an annual event. As a part of their b-school experience, students put up a theatrical performance for the city of Ahmedabad. They are involved in the process right from deciding what story should be told, writing the script, casting, rehearsals, props, to onboarding sponsors and selling tickets.
Career Services Centre
Today's Youth Doesn't Mind Being Marketed To | GirnarSoft CMO - Gaurav Mehta
Mr Gaurav Mehta is the Chief Marketing Officer at GirnarSoft, the parent company of popular portal CarDekho. He shared insights into his journey into the world of Marketing, Sales and Branding with IIM Shillong's Marketing Club Markathon.
Vani Vivek
How IMT Ghaziabad Students Generated Business For Villagers - The Story Of Amaze Liquid
What comes to your mind first when you hear the word MBA? Business, money, management and a better life? However, there is more to it.
Career Services Centre