InsideIIM

Strategy

357 articles
Page 36 of 45
Hospitality Industry's Inspiration From 'Total Football' Of The Dutch - Strategy With RS

Hospitality Industry's Inspiration From 'Total Football' Of The Dutch - Strategy With RS

Hospitality industry is facing monstrous competition – among themselves & from new entrants - Airbnb. This is making them even more anxious to differentiate themselves in the eye of their guest on determinant attributes - attribute which guests’ desire, competition is not giving & they give. One strategy involves changing the ‘rule of the game’ on a relevant dimension by drawing inspiration from outside their industry.

Rajesh Srivastava
Read More
The Need For Speed - Strategy With RS

The Need For Speed - Strategy With RS

‘Speed’ is proving to be a source of competitive advantage. The big boys of social media – Google, Facebook & Twitter – are squeezing out every ‘second’ of ‘wait’ time from their platform to gain ascendancy over each other.

Rajesh Srivastava
Read More
The Rise Of Crowd Funding - Strategy With RS

The Rise Of Crowd Funding - Strategy With RS

Crowd Funding as a means of raising funds seems to be gathering momentum – albeit on a small base. In 2014, $ 16.2 billion was raised globally, which is 167% increase over the previous year. This year the figure is expected to top $ 34 billion. The World Bank too has taken a view of this phenomenon & has predicted that by 2025 the figure could top $ 96 billion!

Rajesh Srivastava
Read More
Strategy | InsideIIM