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A Story of Love And Loyalty - Pratyush Kumar, TAPMI

A Story of Love And Loyalty - Pratyush Kumar, TAPMI

Aditya Birla Group is one of the conglomerates that I can be proud of considering its global footprint. From uncertainties at a time when a young person who took over the ABG to emerge as a global leader in various sector with a revenue of $44.3 Billion, ABG has come a long way. ABG operates in 35 countries with 120,000 employees worldwide. With mission to deliver society and customers, ABG has contributed immensely to each and every section of our society. From a small thing like aluminum foil for tiffins to ultratech cement to build homes to open hospital and schools for society, ABG has benefitted the society immensely.

Pratyush Kumar
Why ABG Is Big In My Life - Subhalaxmi Tripathy, NMIMS Bangalore

Why ABG Is Big In My Life - Subhalaxmi Tripathy, NMIMS Bangalore

From Allen Solly to Peter England to American Eagle to Forever 21- who doesn't know these brands? I am sure all of us have shopped in one or more of these outlets at least once. And for all the millennial women out there, who even missed a sale from Forever 21, right? Brands are not just business initiatives to make profits but are something which have an emotional connect with the customers.

Subhalaxmi Tripathy
My Mom's Love Wrapped In Freshwrapp - Meet Bhatt, TAPMI

My Mom's Love Wrapped In Freshwrapp - Meet Bhatt, TAPMI

Some of the fondest memories of my childhood are of the 30 minutes of school time allotted to recess. After the boring lectures, recess was a time for fun and games. I would play games with my friends, talk about movies, latest songs and our favorite cartoons. It was the time when we could relax from the boring schedule of school and get energized enough to tolerate rest of the school day.

Meet Bhatt
In The Quest of Excellence - Arun P. Sasi, TAPMI

In The Quest of Excellence - Arun P. Sasi, TAPMI

Throughout my life, I have focused on becoming the best version of myself. I have tried to move out of my comfort zone in order to experience and gain expertise in fields and domains that were completely unaware to me. I believed that in this way, I would also be able to discover some talents that I had in me, which I would not have identified otherwise.

Arun P Sasi
The ABG Brand That Touched My Life - B. Harisudan, TAPMI

The ABG Brand That Touched My Life - B. Harisudan, TAPMI

Food generally doesn’t fail to garner interest in me. Being a 90s kid, mom made homemade food will always be my favourite. My early childhood days were those were cellular phones and the whole idea of online food delivery was something I didn’t even know I could dream of. That’s how I got introduced to my first Aditya Birla Group (ABG) product – the HINDALCO Freshwrapp Aluminium foil. Never knew that my mom was actually good at this thing, decades ago – the term which now holds a lot of value in my career – packaging, myself being a marketing major pursuing my PGDM in TAPMI. The concept of food packaging has now witnessed an enormous reach and application, it is no more just a generic household food add-on. Even in this world where many of us are on our toes most of the time, with food finding its presence in closed lids, anything wrapped in an aluminium foil always reminds me of two things first, my mom’s food and Freshwrapp.

B Harisudan
The Silent Contribution Of ABG Group To My Life - Rashmi Dawande, TAPMI

The Silent Contribution Of ABG Group To My Life - Rashmi Dawande, TAPMI

Aditya Birla is the third largest Indian private sector Conglomerate. It has interests in so many verticals like Cement, Telecom, Carbon black, Fashion etc. And it is a major entity in all the verticals, like for example it is largest manufacturer of Carbon black worldwide. We all know that Aditya Birla is a humongous brand but I want to share few instances wherein the products of Aditya Birla have eased my life.

Rashmi Dawande