Meanwhile, the food delivery market in India may be reaching the maturity stage, now that Swiggy and Zomato have the reigns. Interestingly, experts observe how, when a market reaches maturity, we often see a duopoly. Countering this though is the fact that Amazon too has eyes set on India, and there are talks about the company being interested in the food delivery sector in India too.
When answering questions during GDs, PIs, etc, the things to keep in mind, apart from the bare bones of the case, include various factors like the market conditions, legal aspects and the number of players involved.
Complement your reading about the Zomato-Uber deal with information on food delivery players’ opportunity of testing out cloud kitchens, like Rebel Foods does with Faasos and assorted brands. Check out Ola’s cloud kitchen logic too. Also, read about restaurants’ tiff with Zomato on Zomato Gold.
Sources:
Welcoming Uber Eats India users and partners to Zomato
Food fight set to heat up as Zomato buys Uber Eats in India
India’s food-delivery startups are back in business, but there’s still reason to worry
Info Edge India's Sanjeev Bikhchandani on Zomato-UberEats $350 mn deal
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