Mriganki Tyagi was told by her relative, ‘Retail mein bohot scope hai’. And she never looked back after hearing that.
Director of E-commerce at Colgate Palmolive, Mriganki had an illustrious career spanning close to two decades in the world of retail.
What started as the offline retail internship selling Satya Paul sarees at Shoppers Stop, traversed through online retail with the likes of Shopclues and Nykaa.
Mriganki talks about the evolution of retail in India in this Konversations Cafe video.
She spoke about:
- The genesis of retail and the evolution in India
- Difference between online and offline retail
- How E-commerce has shaped up sales for MNCs
- What is the growth opportunity through quick commerce in India
- What can you do as a retail enthusiast in the age of AI
- How tech is changing the marketing game for big MNCs
And a lot more.
If you are interested in making a dent in the world of retail, this video is definitely for you. There is a surprise at the end of the video as well, which will give you a perspective on how marketers solve real-life problems.
Do share it with marketing enthusiasts and tell us in the comments below how you liked the video.
