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70%ile To 99+%ile In The VA Section In 60 Days - An Engineer's Journey

Comments
 

Jenith Ten

best varc suggestions

14 Sep 2018, 03.26 PM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Thanks, Jenith! Good luck.

7 May 2019, 12.24 PM |

Venkatesh Pasumarthi

I am very passionate and hardworking.

Thank you , best suggestions for varc

15 Sep 2018, 06.01 PM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Thanks, Venkatesh! Good luck.

7 May 2019, 12.24 PM |

Priya Sinha

Being in a dream b-school is not just a matter of adding value additions to my academics ;but a way to foresee my journey towards creating my surroubdings the way I want to .And that is my duty as a citizen to see every other person acquainted with better living conditions &too when I could see tremendous increase in women workforce at each sector ...because I want a safe place fir women in the business world too.moreover ,possessing an mba degree not just will strengthen my hands financially ,but will show me a gateway to work for the upliftment of my nation.

This is the best strategy I have ever been through for VA section...thanks Pratik

15 Sep 2018, 09.33 PM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Thanks, Priya! Good Luck.

7 May 2019, 12.25 PM |

Aakashdeep Dwivedi

Speed reading seems more of a myth. Skimming can be a better word. Mostly they give alien passages in CAT(previously) where paraphrasing intermittently is indispensable. So you can skim or speed read an article you are very familiar with, which is not the case with rc we get in mocks(TIME). So even if you are subreading, paraphrasing its ok but should not regress. And it will be sufficient to answer 24 ques with remaining 10min or so for remaining question. Apart from reading, one should also know how to eliminate choices faster and reach to correct choices early.

16 Sep 2018, 11.44 AM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Absolutely! Elimination strategy is a must-have.

7 May 2019, 12.26 PM |

Sameer P

Thank you Sir......I have also seen your video on the same.....It gave me a ray of hope!

16 Sep 2018, 03.15 PM

+Read Replies (2)

pratyush raitan

Can you share the link for video?

5 Oct 2018, 10.45 AM |

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Thanks, Sameer! Happy to help.

7 May 2019, 12.26 PM |

Princi Arora

it's really a effective strategy that i also follows nowadays

18 Sep 2018, 12.53 PM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Good Luck! Let me know your progress.

7 May 2019, 12.27 PM |

Rishikesh Pandey

Thanks Pratik. Please share strategies for QA and DILR.

21 Sep 2018, 09.05 PM

+Read Replies (2)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Hey, Rishikesh! Sure. Verbal Ability: Strategy to increase accuracy https://insideiim.com/70ile-99ile-va-section-60-days-engineers-journey/?src=adarshranjan&answers DI-LR verified strategy https://insideiim.com/plod-way-di-lr-improve-scores/?src=adarshranjan&answers Quant prep strategy https://insideiim.com/99-percentilers-prepare-cat-part-1-quantitative-ability/?src=adarshranjan&answers

7 May 2019, 12.28 PM |

Kumar Gaurav

Pratik Sir Thank you so much for providing the links for strategies for VARC, QA AND DI LR. It has given me a ray of hope.

13 Aug 2019, 11.37 AM |

Manoj Zingare

Fresher

Can you plz post what points you note down when you made mistakes in particular ques of RC. And which point gets repeated everytime?

22 Sep 2018, 06.03 PM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

I have explained this in a webinar. Please watch it.

7 May 2019, 12.29 PM |

Ashish Kumar

Hi Pratik Any suggestions on what to read to get a knowledge about marketing as a career option?

24 Sep 2018, 11.16 AM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Hello, Ashish! Go through these. https://insideiim.com/summer-internship-marketing-prep-cracked-unilever-ppo/?pratikranjan https://insideiim.com/how-to-answer-why-marketing/

26 Sep 2018, 08.58 AM |

Sanket Patra

nice one sir

25 Sep 2018, 12.36 AM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Thank you, Sanket!

2 May 2019, 11.30 AM |

Marghub Akhtar

Thanks a lot for your Suggestions Pratik.

25 Sep 2018, 10.20 PM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

It's always a pleasure, Marghub!

2 May 2019, 11.31 AM |

Jay Dave

It’s just 20-22 days to go for CAT, I happen to score a good score in Quant(>55) and for DI(>40), but my performance in Verbal part is like a sin function, at some mock I score 50 percentile and in some, I score 98 percentile. I have absolutely no idea where I stand. I know I will get a good score in DI and Quant in CAT but to reach 98 percentile I have to score above 55 in verbal, what do you recommend?

3 Nov 2018, 11.52 AM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Hello, Jay! sorry for the late reply. Let me know it the question is still relevant.

2 May 2019, 11.31 AM |

akash shukla

Thanks bro on your suggestions

19 Feb 2019, 06.58 PM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Anyday, Shukla ji!

2 May 2019, 11.32 AM |

Amina Ulfath

should i start doing rc's from previous cat papers now on or improve my reading ability and then go on to test them with cat papers?

2 May 2019, 05.10 PM

+Read Replies (2)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Hello, Amina! The both of them happen together. The speed reading techniques shared have to be practiced while solving RCs itself. So, yeah, start doing RCs right away. Hope that helps! :).

2 May 2019, 05.20 PM |

Amina Ulfath

Thank you !!

2 May 2019, 08.41 PM |

nitin tolani

I tried killing my subvocalisation but it is not happening. Is it really possible even to do so since it is scientifically impossible to think and unserstand without that inner voice? The inner voice is sustained after holding the breath. Please help.

2 Aug 2019, 11.12 AM

+Read Replies (4)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Hi, Nidhi! Subvocalisation is so deeply ingrained in most of us that expecting it to stop immediately would be unrealistic. It takes close to 3 weeks to get rid of it. Initially you might just feel that it isn't working. That is when you should push harder rather than giving up. Happens with all of us. Hope that helps! :).

7 Aug 2019, 10.16 AM |

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Nitin* (Sorry, autocorrect sucks).

7 Aug 2019, 10.17 AM |

nitin tolani

What do u mean when u wrote " holding the breath and read". Is it the effort to actually read or just moving the eyes over the content as in just moving the eyes over the content is where subvocalisation doesn't exist contrary to the effort of actual reading.

17 Aug 2019, 10.48 PM |

Adarsh Ranjan

Adarsh is a second year MBA candidate at MDI Gurgaon. Having worked as a manager at Tata Steel and Mahindra&Mahindra for close to 4 years, he has developed an innate love for HR. His passion for HR has made him bag several accolades including that of being the national winner at the annual HR conference of XLRI. He is an avid reader, a proud speaker, a footloose traveller, an automobile enthusiast and definitely one you’d like to clink your beers with.

The former.

17 Aug 2019, 10.49 PM |

Sudha Sarswat

I am BCA graduate and CAT19 aspirant. I am a blogger and and a rajasthani writer as well. I am trying my best ever for cracking CAT.

The most important direction I found here is getting rid of subvocolization and lipread and the best ever tips we got... Thanks a lot

22 Aug 2019, 03.02 PM

Nitin K Pandey

Finally I got something different which is usable and applicable

3 Sep 2019, 11.03 AM

Anurag Goel

gI have the problem of subvocalisation, going to work on it.

3 Sep 2019, 12.21 PM

Ajay Singh

I am pursuing BBA from ggsip university and also MBA aspirant .

Motivated

3 Sep 2019, 02.42 PM

Prerna Ranjan

THANKS A LOT

3 Sep 2019, 02.52 PM

Filmywap Filmy

Sir I m not able to eliminate sub vocalizations What should I do

3 Sep 2019, 03.52 PM

Piyush Kumar

Isjsj

So far best thing from inside iim

3 Sep 2019, 05.33 PM

Antara Saha

Working professional

This is going to be a boon. Best ever suggestion.

4 Sep 2019, 02.57 PM

Aditya Yellamilli

Thank you very much Sir, I will try these out in my next mock. Comming to one specific point, Subvocalizartion, I can't help but stop it.

4 Sep 2019, 08.57 PM

Chetan Jadhav

Thanks for suggestion!

23 Sep 2019, 06.48 PM

+Read Replies (1)

Chetan Jadhav

Some more post like this.

23 Sep 2019, 06.48 PM |

Lilesh Thakur

Curious student always try to gain knowledge..

Sir I take a lot time while solving questions from rc and I will have to go through rc more than one time ,what should I do ..

24 Mar 2020, 12.12 AM

Karthika V J

Sir, I am not from the STEM fields but rather doing my BA in English from a very good university in India. even though I'm scoring poorly in Di and Quant, I ave been seeing improvement from putting effort but my VA remains pretty bad. My analysis and understanding from an essay usually lead me in the wrong direction and it is demotivating me a lot. I also feel added pressure since I come from the English field and yet score badly. I get around 70% accuracy now and more in classroom discussions. I am going to try these tips but is there anything else I must lookup?

2 May 2020, 07.15 PM

Pratik Ayare

Best Suggestions till date . Thank you for your contribution..!

3 May 2020, 09.22 AM

Mukul S Anand

It's Amazing!

3 May 2020, 02.42 PM

raj mankar

I was scored around 20-25 marks in VARC section in the couple of mocks i gave. Recently i ended up scoring -4 in my VARC section, After going through your article, i too feel the confidence that i can really score well.

15 Jul 2020, 03.14 PM

Astha Choudhary

Remarkable strategy with superb execution! Thanks for sharing :)

25 Sep 2020, 12.28 PM

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Comments
 

Jenith Ten

best varc suggestions

14 Sep 2018, 03.26 PM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Thanks, Jenith! Good luck.

7 May 2019, 12.24 PM |

Venkatesh Pasumarthi

I am very passionate and hardworking.

Thank you , best suggestions for varc

15 Sep 2018, 06.01 PM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Thanks, Venkatesh! Good luck.

7 May 2019, 12.24 PM |

Priya Sinha

Being in a dream b-school is not just a matter of adding value additions to my academics ;but a way to foresee my journey towards creating my surroubdings the way I want to .And that is my duty as a citizen to see every other person acquainted with better living conditions &too when I could see tremendous increase in women workforce at each sector ...because I want a safe place fir women in the business world too.moreover ,possessing an mba degree not just will strengthen my hands financially ,but will show me a gateway to work for the upliftment of my nation.

This is the best strategy I have ever been through for VA section...thanks Pratik

15 Sep 2018, 09.33 PM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Thanks, Priya! Good Luck.

7 May 2019, 12.25 PM |

Aakashdeep Dwivedi

Speed reading seems more of a myth. Skimming can be a better word. Mostly they give alien passages in CAT(previously) where paraphrasing intermittently is indispensable. So you can skim or speed read an article you are very familiar with, which is not the case with rc we get in mocks(TIME). So even if you are subreading, paraphrasing its ok but should not regress. And it will be sufficient to answer 24 ques with remaining 10min or so for remaining question. Apart from reading, one should also know how to eliminate choices faster and reach to correct choices early.

16 Sep 2018, 11.44 AM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Absolutely! Elimination strategy is a must-have.

7 May 2019, 12.26 PM |

Sameer P

Thank you Sir......I have also seen your video on the same.....It gave me a ray of hope!

16 Sep 2018, 03.15 PM

+Read Replies (2)

pratyush raitan

Can you share the link for video?

5 Oct 2018, 10.45 AM |

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Thanks, Sameer! Happy to help.

7 May 2019, 12.26 PM |

Princi Arora

it's really a effective strategy that i also follows nowadays

18 Sep 2018, 12.53 PM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Good Luck! Let me know your progress.

7 May 2019, 12.27 PM |

Rishikesh Pandey

Thanks Pratik. Please share strategies for QA and DILR.

21 Sep 2018, 09.05 PM

+Read Replies (2)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Hey, Rishikesh! Sure. Verbal Ability: Strategy to increase accuracy https://insideiim.com/70ile-99ile-va-section-60-days-engineers-journey/?src=adarshranjan&answers DI-LR verified strategy https://insideiim.com/plod-way-di-lr-improve-scores/?src=adarshranjan&answers Quant prep strategy https://insideiim.com/99-percentilers-prepare-cat-part-1-quantitative-ability/?src=adarshranjan&answers

7 May 2019, 12.28 PM |

Kumar Gaurav

Pratik Sir Thank you so much for providing the links for strategies for VARC, QA AND DI LR. It has given me a ray of hope.

13 Aug 2019, 11.37 AM |

Manoj Zingare

Fresher

Can you plz post what points you note down when you made mistakes in particular ques of RC. And which point gets repeated everytime?

22 Sep 2018, 06.03 PM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

I have explained this in a webinar. Please watch it.

7 May 2019, 12.29 PM |

Ashish Kumar

Hi Pratik Any suggestions on what to read to get a knowledge about marketing as a career option?

24 Sep 2018, 11.16 AM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Hello, Ashish! Go through these. https://insideiim.com/summer-internship-marketing-prep-cracked-unilever-ppo/?pratikranjan https://insideiim.com/how-to-answer-why-marketing/

26 Sep 2018, 08.58 AM |

Sanket Patra

nice one sir

25 Sep 2018, 12.36 AM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Thank you, Sanket!

2 May 2019, 11.30 AM |

Marghub Akhtar

Thanks a lot for your Suggestions Pratik.

25 Sep 2018, 10.20 PM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

It's always a pleasure, Marghub!

2 May 2019, 11.31 AM |

Jay Dave

It’s just 20-22 days to go for CAT, I happen to score a good score in Quant(>55) and for DI(>40), but my performance in Verbal part is like a sin function, at some mock I score 50 percentile and in some, I score 98 percentile. I have absolutely no idea where I stand. I know I will get a good score in DI and Quant in CAT but to reach 98 percentile I have to score above 55 in verbal, what do you recommend?

3 Nov 2018, 11.52 AM

+Read Replies (1)

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Hello, Jay! sorry for the late reply. Let me know it the question is still relevant.

2 May 2019, 11.31 AM |

akash shukla

Thanks bro on your suggestions

19 Feb 2019, 06.58 PM

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Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Anyday, Shukla ji!

2 May 2019, 11.32 AM |

Amina Ulfath

should i start doing rc's from previous cat papers now on or improve my reading ability and then go on to test them with cat papers?

2 May 2019, 05.10 PM

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Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Hello, Amina! The both of them happen together. The speed reading techniques shared have to be practiced while solving RCs itself. So, yeah, start doing RCs right away. Hope that helps! :).

2 May 2019, 05.20 PM |

Amina Ulfath

Thank you !!

2 May 2019, 08.41 PM |

nitin tolani

I tried killing my subvocalisation but it is not happening. Is it really possible even to do so since it is scientifically impossible to think and unserstand without that inner voice? The inner voice is sustained after holding the breath. Please help.

2 Aug 2019, 11.12 AM

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Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Hi, Nidhi! Subvocalisation is so deeply ingrained in most of us that expecting it to stop immediately would be unrealistic. It takes close to 3 weeks to get rid of it. Initially you might just feel that it isn't working. That is when you should push harder rather than giving up. Happens with all of us. Hope that helps! :).

7 Aug 2019, 10.16 AM |

Pratik Ranjan

Pratik is an MBA candidate at IIM Lucknow. He is an ardent aspiring marketing strategist. His passion for marketing multiplied multifold post his internship with Unilever, where he was conferred with a PPO. Bitten by the entrepreneurial bug & seized by afflatus to read, write & explore, this twenty-something believes in the power of dreaming with his eyes open. He is a columnist in various newsletters and is up for any discussion that involves the nuances of marketing and strategy. P.S: He's charged by the fuel of caffeine.

Nitin* (Sorry, autocorrect sucks).

7 Aug 2019, 10.17 AM |

nitin tolani

What do u mean when u wrote " holding the breath and read". Is it the effort to actually read or just moving the eyes over the content as in just moving the eyes over the content is where subvocalisation doesn't exist contrary to the effort of actual reading.

17 Aug 2019, 10.48 PM |

Adarsh Ranjan

Adarsh is a second year MBA candidate at MDI Gurgaon. Having worked as a manager at Tata Steel and Mahindra&Mahindra for close to 4 years, he has developed an innate love for HR. His passion for HR has made him bag several accolades including that of being the national winner at the annual HR conference of XLRI. He is an avid reader, a proud speaker, a footloose traveller, an automobile enthusiast and definitely one you’d like to clink your beers with.

The former.

17 Aug 2019, 10.49 PM |

Sudha Sarswat

I am BCA graduate and CAT19 aspirant. I am a blogger and and a rajasthani writer as well. I am trying my best ever for cracking CAT.

The most important direction I found here is getting rid of subvocolization and lipread and the best ever tips we got... Thanks a lot

22 Aug 2019, 03.02 PM

Nitin K Pandey

Finally I got something different which is usable and applicable

3 Sep 2019, 11.03 AM

Anurag Goel

gI have the problem of subvocalisation, going to work on it.

3 Sep 2019, 12.21 PM

Ajay Singh

I am pursuing BBA from ggsip university and also MBA aspirant .

Motivated

3 Sep 2019, 02.42 PM

Prerna Ranjan

THANKS A LOT

3 Sep 2019, 02.52 PM

Filmywap Filmy

Sir I m not able to eliminate sub vocalizations What should I do

3 Sep 2019, 03.52 PM

Piyush Kumar

Isjsj

So far best thing from inside iim

3 Sep 2019, 05.33 PM

Antara Saha

Working professional

This is going to be a boon. Best ever suggestion.

4 Sep 2019, 02.57 PM

Aditya Yellamilli

Thank you very much Sir, I will try these out in my next mock. Comming to one specific point, Subvocalizartion, I can't help but stop it.

4 Sep 2019, 08.57 PM

Chetan Jadhav

Thanks for suggestion!

23 Sep 2019, 06.48 PM

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Chetan Jadhav

Some more post like this.

23 Sep 2019, 06.48 PM |

Lilesh Thakur

Curious student always try to gain knowledge..

Sir I take a lot time while solving questions from rc and I will have to go through rc more than one time ,what should I do ..

24 Mar 2020, 12.12 AM

Karthika V J

Sir, I am not from the STEM fields but rather doing my BA in English from a very good university in India. even though I'm scoring poorly in Di and Quant, I ave been seeing improvement from putting effort but my VA remains pretty bad. My analysis and understanding from an essay usually lead me in the wrong direction and it is demotivating me a lot. I also feel added pressure since I come from the English field and yet score badly. I get around 70% accuracy now and more in classroom discussions. I am going to try these tips but is there anything else I must lookup?

2 May 2020, 07.15 PM

Pratik Ayare

Best Suggestions till date . Thank you for your contribution..!

3 May 2020, 09.22 AM

Mukul S Anand

It's Amazing!

3 May 2020, 02.42 PM

raj mankar

I was scored around 20-25 marks in VARC section in the couple of mocks i gave. Recently i ended up scoring -4 in my VARC section, After going through your article, i too feel the confidence that i can really score well.

15 Jul 2020, 03.14 PM

Astha Choudhary

Remarkable strategy with superb execution! Thanks for sharing :)

25 Sep 2020, 12.28 PM