The Hype Around Hyper-Localization - Strategy With RS
Let’s look at the statistics. Only 30 million out of 250 million internet users (12%) are shopping online despite being lured with heavy discounts, mouth watering promotional schemes and ‘Cash on Delivery’. There must be ‘pain' experienced by customers that must be stopping them from participating in the party. Unfortunately these paint points reside within the business model created by the 'biggies'!






