Academics

1,687 articles
Page 76 of 211
Business Analytics - Dejargonised - Learn With InsideIIM & MISB Bocconi

Business Analytics - Dejargonised - Learn With InsideIIM & MISB Bocconi

Talk Geeky to Me. The day isn't far when people will start using this as a pick-up line. And why not? Geeks are going to inherit the earth. Do you want to know how? Well, Business Analytics, the dream job for all geeks, is taking over the world. Companies like Tinder, Amazon, and Netflix are heavily using Business Analytics to not only make more revenue, but also to maximise customer satisfaction. In this video, we have Prof Maurizio Poli from MISB Bocconi, explaining how this geeky little subject that's taking over business schools and engineering colleges, helps you find the right match on Tinder, the perfect merchandise on Amazon and the next show to binge watch on Netflix.

Career Services Centre
Agile Dynamic Strategy – Defining The Victor In The Battle Of Behemoths

Agile Dynamic Strategy – Defining The Victor In The Battle Of Behemoths

The evolution of strategy happened with the formulation of a static vision guided by a mission, coupled with management objectives to fulfil the set path envisioned. Dynamic Strategy was used by firms like General Electric and Berkshire Hathaway – firms with the resources and capability to chart their own course into a foreseeable future. But Static Strategy was a thing of the past as markets evolved and consolidated.

IIM Ranchi
Consumer Market Research - Konversations Cafe With Utsav Mamoria and Ankit Doshi

Consumer Market Research - Konversations Cafe With Utsav Mamoria and Ankit Doshi

In this episode, we meet Market Researcher and Konversations Course Creator Utsav Mamoria and jam with him about the interesting world of research. Ankit Doshi, the Creator of InsideIIM.com and Konversations.com discusses condoms, politics, FMCG in the context of Consumer Market Research. In the digital avatar of Konversations Cafe, we do a deep dive with the creators of our courses. If you're interested in Consumer Market Research - check out our course on Konversations.com

Team InsideIIM
Business Strategy Lessons From The Mobile Wallet Craze - MICA

Business Strategy Lessons From The Mobile Wallet Craze - MICA

We often get pigeonholed as the FinGod, the Marketing Dude, the Ops Geek, etc on campuses. But understanding a business holistically is pivotal to long-term professional success. That is why Business Strategy is such an important component of the MBA curriculum. Here we look at the new love-child of Finance and Technology - Fin-Tech companies - through the lens of business strategy. So what is the Survival Mantra for Fin-Tech Companies? We have, Prof Venkatramanan Krishnamurthy from MICA, narrating the journey of startups like Paytm and MobiKiwk in an under-banked country, travelling from the euphoria of demonetization to the sobering effects of a massive challenge mounted by telecom heavyweights. Is there a way for these companies to survive the harsh realities of the business world without a viable business model? Do they have a feasible 'Business Strategy'?

Career Services Centre
Who Will Own The Future - Google, Amazon, Or Tesla? - MYRA Musings

Who Will Own The Future - Google, Amazon, Or Tesla? - MYRA Musings

What does the future hold? Is there any way to know that? No amount of predictions and speculation will tell you whether AI will take over the world and the world that you are a part of now will turn into a piece from a dystopian novel. The companies that are the current superpowers in their industry may be obsolete tomorrow, the work that you do today may just be a shout in the void and oblivion is inevitable, but that doesn't mean you can't debate about it. In this video, MYRAcles engage in an interesting debate about which company - Amazon, Tesla, or Google would be the future superpower. What do you think? Which company do you think will own the future? And why? Apply to MYRA School of Business here.

Career Services Centre
On Investing In Relationships, Marriages, And Children – A Behavioural Economics Perspective

On Investing In Relationships, Marriages, And Children – A Behavioural Economics Perspective

What do you look for in a relationship? Who makes an ideal partner? How much are you willing to ‘invest’ in a relationship? Why are items in a gift shop at an airport overpriced? Sure, there are emotional aspects to all of these questions but with the rise of modernism, the lines between emotions and economics are blurred. Economic terms like ‘Investment’ are used for emotional constructs like relationships and marriages and we no longer make decisions purely based on emotions but on the ‘return of investment’ that we get on that emotion. This new approach of socio-eco-psycho is explained by Prof Rasananda Panda from MICA in this video. It highlights the importance of behavioural economics and an interesting take on modern relationships and marriage. What do you think about this approach? Tell us in the comments below!

Career Services Centre
Academics | InsideIIM