A Mobile Shop In Rural India - The Real Life MBA

We try to understand the business environment in villages and we get a brief idea due to topics such as Marketing to Bottom of Pyramid. Many marketers are identifying villages as the next place for FMCGs to be. In class, it made me cringe when city folks made blanket statements such as “women in villages do not go and shop, so no need to target them”. Or “Villagers are only concerned about food and electronic devices are a luxury to them”  So, I decided to interview a mobile shop owner in my village Munavalli  – a dusty, desolate place –in the state of Karnataka. It offered mobile phones and accessories for sale as well as repair, which was outsourced to third party in big cities. It also sold SIM cards. It had a photocopy machine which is used for in-house work as well as compliment the sale of SIM cards, since buyers would need photocopies to buy them. Services include top-ups, downloading songs, videos etc. Furthermore, they have license as Patanjali distributors and have stocked few FMCG products of theirs.

Niteen Bali27 Nov 2016

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Management Lessons From Sir Alex Ferguson’s Career - Rohan Thomas, IIM Rohtak

Pele, Maradona, Johan Cruyff, Ronaldinho, Cristiano Ronaldo, Messi. These are the magicians who have mesmerised generations with their exploits on the pitch. However, if you dig deeper into the world of football, the players are just the cream embellished on top of an enormous cake. The base includes Managers, Referees, Club Owners and most importantly, the loyal supporters. All this is essentially a huge business which demands an astute mind for smooth functioning.

IIM Rohtak25 Nov 2016

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Demonetization: The Saving Grace for a Hopeful Economy

Long since has the stage been set, beginning with the Jan-Dhan Yojana to bring over 255 million individuals[1] under the banking system, the Gold Monetization Scheme as an alternative to hold physical  gold, the Income Declaration Scheme meant to provide a single window for people to declare their unaccounted wealth and now, the masterstroke of demonetization. With these measures, the government aims to fight the evil of black money, combat corruption, bridge the financial gap prevalent in the country.

PR Cell IIM Shillong25 Nov 2016

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Bad Crisis Management Damages Corporate Reputation - Views From Prabhakar

Instead of getting any better, the Tata Sons story seems to be taking a deep dive. With Nusli Wadia who has been a friend of the family and an independent director with Tata companies for 4 decades threatening Tata Sons with libel, the Tata company reputation just moved down another notch in the long drawn out corporate war between the Tata companies and its independent directors.

Prabhakar Mundkur23 Nov 2016

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You May Stop Black Money But Can You Stop Corruption? - Views From Prabhakar

The demonetization move was the right one to make in spite of all the public indignation and unjustified political lobbying against the current government. In any case, the opposition and politicians, in general, lack the credibility to criticise the demonetization move, only because the entire nation knows that they are the most corrupt. As my friend said ' He who agitates the loudest has the most to hide. Or the most to lose'. But isn't corruption after all a malaise and just a symptom of a much larger evil in a society which is corruption?

Prabhakar Mundkur22 Nov 2016

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Big Data Security - A Big Deal

Today if we have an airline ticket that has come into Google mail and when the flight is about to take off, we get an update from them. This sounds amazing but do we realise how much an intrusion this is? That means there are bots that can read our Gmail at any given point of time.

swikrity chakraborty22 Nov 2016

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What Brexit Means For India And The Way Ahead - Bhaskar, IIM Rohtak

In one of the most significant geopolitical events since the dawn of the 21st century, a majority of the electorate in the UK voted in favour of leaving the European Union. Their mandate, when implemented, will terminate the 4-decade old relationship the UK has shared with the EU that was based on a couple of terms, different from those of all other 27 members of the EU. The exit of Britain from the European Union has been termed as Brexit, a word derived from the amalgamation of Britain and exit.

IIM Rohtak22 Nov 2016

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Why Are Private Sector IT Companies Shying Away From Public Sector Projects In India?

For a long time now, public sector procurement and in particular procurement of services has followed a convoluted process in India. If you consider this in the backdrop of Modi Government’s focus on eGovernance and technology enablement of the Government, the need for simplified procurement is now more intense than ever before. And, with the Indian Government moving ahead with its Smart Cities plan, the stakes just got higher for public sector procurement.

Srinivasan R21 Nov 2016

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A Mobile Shop In Rural India - The Real Life MBA

We try to understand the business environment in villages and we get a brief idea due to topics such as Marketing to Bottom of Pyramid. Many marketers are identifying villages as the next place for FMCGs to be. In class, it made me cringe when city folks made blanket statements such as “women in villages do not go and shop, so no need to target them”. Or “Villagers are only concerned about food and electronic devices are a luxury to them”  So, I decided to interview a mobile shop owner in my village Munavalli  – a dusty, desolate place –in the state of Karnataka. It offered mobile phones and accessories for sale as well as repair, which was outsourced to third party in big cities. It also sold SIM cards. It had a photocopy machine which is used for in-house work as well as compliment the sale of SIM cards, since buyers would need photocopies to buy them. Services include top-ups, downloading songs, videos etc. Furthermore, they have license as Patanjali distributors and have stocked few FMCG products of theirs.

Niteen Bali27 Nov 2016

Read More

Management Lessons From Sir Alex Ferguson’s Career - Rohan Thomas, IIM Rohtak

Pele, Maradona, Johan Cruyff, Ronaldinho, Cristiano Ronaldo, Messi. These are the magicians who have mesmerised generations with their exploits on the pitch. However, if you dig deeper into the world of football, the players are just the cream embellished on top of an enormous cake. The base includes Managers, Referees, Club Owners and most importantly, the loyal supporters. All this is essentially a huge business which demands an astute mind for smooth functioning.

IIM Rohtak25 Nov 2016

Read More

Demonetization: The Saving Grace for a Hopeful Economy

Long since has the stage been set, beginning with the Jan-Dhan Yojana to bring over 255 million individuals[1] under the banking system, the Gold Monetization Scheme as an alternative to hold physical  gold, the Income Declaration Scheme meant to provide a single window for people to declare their unaccounted wealth and now, the masterstroke of demonetization. With these measures, the government aims to fight the evil of black money, combat corruption, bridge the financial gap prevalent in the country.

PR Cell IIM Shillong25 Nov 2016

Read More

Bad Crisis Management Damages Corporate Reputation - Views From Prabhakar

Instead of getting any better, the Tata Sons story seems to be taking a deep dive. With Nusli Wadia who has been a friend of the family and an independent director with Tata companies for 4 decades threatening Tata Sons with libel, the Tata company reputation just moved down another notch in the long drawn out corporate war between the Tata companies and its independent directors.

Prabhakar Mundkur23 Nov 2016

Read More

You May Stop Black Money But Can You Stop Corruption? - Views From Prabhakar

The demonetization move was the right one to make in spite of all the public indignation and unjustified political lobbying against the current government. In any case, the opposition and politicians, in general, lack the credibility to criticise the demonetization move, only because the entire nation knows that they are the most corrupt. As my friend said ' He who agitates the loudest has the most to hide. Or the most to lose'. But isn't corruption after all a malaise and just a symptom of a much larger evil in a society which is corruption?

Prabhakar Mundkur22 Nov 2016

Read More

Big Data Security - A Big Deal

Today if we have an airline ticket that has come into Google mail and when the flight is about to take off, we get an update from them. This sounds amazing but do we realise how much an intrusion this is? That means there are bots that can read our Gmail at any given point of time.

swikrity chakraborty22 Nov 2016

Read More

What Brexit Means For India And The Way Ahead - Bhaskar, IIM Rohtak

In one of the most significant geopolitical events since the dawn of the 21st century, a majority of the electorate in the UK voted in favour of leaving the European Union. Their mandate, when implemented, will terminate the 4-decade old relationship the UK has shared with the EU that was based on a couple of terms, different from those of all other 27 members of the EU. The exit of Britain from the European Union has been termed as Brexit, a word derived from the amalgamation of Britain and exit.

IIM Rohtak22 Nov 2016

Read More

Why Are Private Sector IT Companies Shying Away From Public Sector Projects In India?

For a long time now, public sector procurement and in particular procurement of services has followed a convoluted process in India. If you consider this in the backdrop of Modi Government’s focus on eGovernance and technology enablement of the Government, the need for simplified procurement is now more intense than ever before. And, with the Indian Government moving ahead with its Smart Cities plan, the stakes just got higher for public sector procurement.

Srinivasan R21 Nov 2016

Read More