Aditya Birla Group-Uniquely Ubiquitous_Goa Institute of Management
There are a few things in life that continually drive us, which makes us believe in some purpose and make us realize that we are the part of a scheme of things probably greater than all of us, individually. I, for one am driven by a sense of responsibility towards family, society which has been ingrained in me by my family ever since I remember being conscious.
Ajitesh Handu
Six Months’ worth Memories!
“SCMHRD acceptance email is finally here”, shouting out loud I was running around at home. When I stopped, first thought that occurred to me was Van Heusen. Of course, I needed change in wardrobe! Allen Solly and Van Heusen are my most beloved choice of apparel brands. It isn’t surprising that these brands deliver world class quality because they belong to ABG.
Piyush Chaskar
One with the legacy: ABG impact on our lives - KNC Sandeep, IIM Nagpur
I remember the time I was a child when I first encountered Aditya Birla in my life. It was a sunny day with a lot of smiles around me, the reason being we were about to start construction on our very first home. An event like this was bound to be the first milestone in every kid's life since he/she would be getting his very own room and has endless expectations on how life would proceed further. With the opening ceremonies done, there came two huge trucks with cement machinery, and the one thing I notice on the vehicles was ‘Ultratech Cement.'
Sandeep KNC
ABG- A trusted brand that resonates with millions of people across the world including me_Goa Institute of Management
The Aditya Birla Group is one of the homegrown brands in India that has consistently lived up to the expectations of the millions of customers and has always tried to evolve and adapt to the changing times. It has a diverse set of products starting from cements, apparel to even Information technology. While there are products from a number of brands from the stable of Aditya Birla Group that I have used but one brand that I immediately think about is the supermarket chain More which the ABG group recently sold off to Samara Capital. More was one of those brands that revolutionized the retail space in the country and brought supermarkets to Tier 2 and 3 cities. Supermarkets were restricted to big cities and until the advent of More, I was totally unaware of what a supermarket was. I belong to the town of Asansol in West Bengal which is an industrial city with steel plants and collieries. ‘More’ opened its first store in Asansol just beside my house and therefore I was one of its first visitors. I remember the scooter rides with my father to the More store every weekend. I remember how I used to look forward to my trips to the store and would always have a list of things in mind to buy for all the visits.Obviously, my father would not accept all my demands and it would require some coaxing. The More store literally housed everything under the roof. The offers and discounts would be really lucrative. Grocery shopping prior to this would require one to go to several stores to get different products but here you would get everything instantly. Not only did they have food and grocery products but also various household items as well. I remember how proudly I used to flaunt to my friends about my visits to More and guess what it did make many them jealous. Memories of my visits to ‘More’ do evoke loads of nostalgia. Though the brand has been sold off now,I feel it would always be a brand I would associate with the Aditya Birla Group. ‘More’ did break this perception of supermarkets being associated with only the elite and connected with the masses, winning hearts.
Soumya Sen
About Aditya Birla Group
When Mangalam Birla took over Aditya Birla Group, it was uncertain if he would be able to carry on the legacy of his father.But Aditya Biral Group has done wonders since then.
sweta burnwal
Dare to dream, Dare to excel_IMI New Delhi
Aditya Birla Group is one of the largest and most renowned conglomerates in India. The offerings by the various subsidiaries of the company ranges from Fashion, UPI, Telecommunication to Cement. Speaking about various offerings by their fashion arm - Aditya Birla Fashion and Retail Limited (ABFRL) has always boasted of unparalleled collection to lure the youth. The wide range of collection and the quality of fabric coupled with attractive offers like discounts, cashbacks, loyalty points have made me brand-loyal towards ABFRL. As the tagline for Peter England goes “Beginning of Good Things”, I feel confident when I put on a Peter England shirt for a client meeting or pin it under a blazer before an important interview. Van Heusen’s MyFit provides me an option of choosing what suits me the best from array of fabrics, cuff and collar options. Vibrant collection, fine fabric and finesse defines class and elegance for me. To top it all, Louis Phillipe shoes and tie add a dapper finishing touch to my attire. It is very riveting to walk into Pantaloons or an Allen Solly Store and find iconic pictures of legendary Roger Federer holding the Wimbledon Trophy dressed in Solly Sports T-shirt and trouser. It compelled me to buy Solly Sports sportswear outfits and they are extremely comfortable, elegant and classy to say the least. It inspires me to give my best in the sport and never give up on my ambitions. Another brand that holds a special place in my everyday life is Vodafone-Idea. Staying away from home as I pursue MBA makes me feel nostalgic at times and miss my dear ones back home. Vodafone-Idea ensures that they are just a tap of a button away and I can speak or video-call them irrespective of the location we are at thanks to their superior network quality. To sum it up, Aditya Birla Group plays a very crucial role in two of the most important things in my life – being stylish and well-groomed and staying connected with those living miles away from me.
Darpan Shah
STOP NOT UNTIL THE GOAL IS REACHED_IMI NEW DELHI
Aditya Birla Group is one of the most revered Business Conglomerates of India who are known for their presence in multiple industries like metals, cement, retail, fashion, garments, telecom and BPO. Aditya Birla Group has touched all of our lives in one way or another. Some we might be aware of and some we are not.But what Aditya Birla Group means to me is the way it has added the extra bit of simplicity into my life. Beginning with retail outlets like Pantaloons where I do most of my shopping to a one stop retail outlet MORE where our family does their monthly grocery purchase, Aditya Birla's retail has never let me down.Brands like Louie Philippe, Allen Solly and Van Heusen are the ones I associate myself with the most. The kind of fashion experience that these brands project is just the way I see myself. Also being a Civil Engineer and Urban Planner by profession, I have used and recommended the use of Ultratech Cement in the projects that I was mostly associated with. The trust that this brand of cement creates is next to no other. Be it the clients or the contractor or even for that matter the laborer, Ultra Tech cement is known to all for the integrity that it has always pioneered.All that being said, Aditya Birla Group has made an impact in my life. The conglomerate is just the way that I see myself, as a strong, independent and trust worthy individual with a sense of simplicity.
Subhadeep Banerjee
Aditya Birla Group-Uniquely Ubiquitous_Goa Institute of Management
There are a few things in life that continually drive us, which makes us believe in some purpose and make us realize that we are the part of a scheme of things probably greater than all of us, individually. I, for one am driven by a sense of responsibility towards family, society which has been ingrained in me by my family ever since I remember being conscious.
Ajitesh Handu
Six Months’ worth Memories!
“SCMHRD acceptance email is finally here”, shouting out loud I was running around at home. When I stopped, first thought that occurred to me was Van Heusen. Of course, I needed change in wardrobe! Allen Solly and Van Heusen are my most beloved choice of apparel brands. It isn’t surprising that these brands deliver world class quality because they belong to ABG.
Piyush Chaskar
One with the legacy: ABG impact on our lives - KNC Sandeep, IIM Nagpur
I remember the time I was a child when I first encountered Aditya Birla in my life. It was a sunny day with a lot of smiles around me, the reason being we were about to start construction on our very first home. An event like this was bound to be the first milestone in every kid's life since he/she would be getting his very own room and has endless expectations on how life would proceed further. With the opening ceremonies done, there came two huge trucks with cement machinery, and the one thing I notice on the vehicles was ‘Ultratech Cement.'
Sandeep KNC
ABG- A trusted brand that resonates with millions of people across the world including me_Goa Institute of Management
The Aditya Birla Group is one of the homegrown brands in India that has consistently lived up to the expectations of the millions of customers and has always tried to evolve and adapt to the changing times. It has a diverse set of products starting from cements, apparel to even Information technology. While there are products from a number of brands from the stable of Aditya Birla Group that I have used but one brand that I immediately think about is the supermarket chain More which the ABG group recently sold off to Samara Capital. More was one of those brands that revolutionized the retail space in the country and brought supermarkets to Tier 2 and 3 cities. Supermarkets were restricted to big cities and until the advent of More, I was totally unaware of what a supermarket was. I belong to the town of Asansol in West Bengal which is an industrial city with steel plants and collieries. ‘More’ opened its first store in Asansol just beside my house and therefore I was one of its first visitors. I remember the scooter rides with my father to the More store every weekend. I remember how I used to look forward to my trips to the store and would always have a list of things in mind to buy for all the visits.Obviously, my father would not accept all my demands and it would require some coaxing. The More store literally housed everything under the roof. The offers and discounts would be really lucrative. Grocery shopping prior to this would require one to go to several stores to get different products but here you would get everything instantly. Not only did they have food and grocery products but also various household items as well. I remember how proudly I used to flaunt to my friends about my visits to More and guess what it did make many them jealous. Memories of my visits to ‘More’ do evoke loads of nostalgia. Though the brand has been sold off now,I feel it would always be a brand I would associate with the Aditya Birla Group. ‘More’ did break this perception of supermarkets being associated with only the elite and connected with the masses, winning hearts.
Soumya Sen
About Aditya Birla Group
When Mangalam Birla took over Aditya Birla Group, it was uncertain if he would be able to carry on the legacy of his father.But Aditya Biral Group has done wonders since then.
sweta burnwal
Dare to dream, Dare to excel_IMI New Delhi
Aditya Birla Group is one of the largest and most renowned conglomerates in India. The offerings by the various subsidiaries of the company ranges from Fashion, UPI, Telecommunication to Cement. Speaking about various offerings by their fashion arm - Aditya Birla Fashion and Retail Limited (ABFRL) has always boasted of unparalleled collection to lure the youth. The wide range of collection and the quality of fabric coupled with attractive offers like discounts, cashbacks, loyalty points have made me brand-loyal towards ABFRL. As the tagline for Peter England goes “Beginning of Good Things”, I feel confident when I put on a Peter England shirt for a client meeting or pin it under a blazer before an important interview. Van Heusen’s MyFit provides me an option of choosing what suits me the best from array of fabrics, cuff and collar options. Vibrant collection, fine fabric and finesse defines class and elegance for me. To top it all, Louis Phillipe shoes and tie add a dapper finishing touch to my attire. It is very riveting to walk into Pantaloons or an Allen Solly Store and find iconic pictures of legendary Roger Federer holding the Wimbledon Trophy dressed in Solly Sports T-shirt and trouser. It compelled me to buy Solly Sports sportswear outfits and they are extremely comfortable, elegant and classy to say the least. It inspires me to give my best in the sport and never give up on my ambitions. Another brand that holds a special place in my everyday life is Vodafone-Idea. Staying away from home as I pursue MBA makes me feel nostalgic at times and miss my dear ones back home. Vodafone-Idea ensures that they are just a tap of a button away and I can speak or video-call them irrespective of the location we are at thanks to their superior network quality. To sum it up, Aditya Birla Group plays a very crucial role in two of the most important things in my life – being stylish and well-groomed and staying connected with those living miles away from me.
Darpan Shah
STOP NOT UNTIL THE GOAL IS REACHED_IMI NEW DELHI
Aditya Birla Group is one of the most revered Business Conglomerates of India who are known for their presence in multiple industries like metals, cement, retail, fashion, garments, telecom and BPO. Aditya Birla Group has touched all of our lives in one way or another. Some we might be aware of and some we are not.But what Aditya Birla Group means to me is the way it has added the extra bit of simplicity into my life. Beginning with retail outlets like Pantaloons where I do most of my shopping to a one stop retail outlet MORE where our family does their monthly grocery purchase, Aditya Birla's retail has never let me down.Brands like Louie Philippe, Allen Solly and Van Heusen are the ones I associate myself with the most. The kind of fashion experience that these brands project is just the way I see myself. Also being a Civil Engineer and Urban Planner by profession, I have used and recommended the use of Ultratech Cement in the projects that I was mostly associated with. The trust that this brand of cement creates is next to no other. Be it the clients or the contractor or even for that matter the laborer, Ultra Tech cement is known to all for the integrity that it has always pioneered.All that being said, Aditya Birla Group has made an impact in my life. The conglomerate is just the way that I see myself, as a strong, independent and trust worthy individual with a sense of simplicity.
Subhadeep Banerjee