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The power of introspection

The power of introspection

Aditya Birla Group is an Indian multinational conglomerate, headquartered in Worli, Mumbai, India. It operates in 35 countries with more than 120,000 employees worldwide. The group was founded by Seth Shiv Narayan Birla in 1857. The group has interests in viscose staple fibre, metals, cement (largest in India), viscose filament yarn, branded apparel, carbonblack, chemicals, fertilisers, insulators, financial services, telecom, BPO and IT services.

Nikunj Agarwal
ABG a legacy

ABG a legacy

Aditya Birla group is one of the biggest business groups of the country with its group operating in the group has interests in viscose staple fibre, metals, cement (largest in India), viscose filament yarn, branded apparel, carbon black, chemicals, fertilisers, insulators, financial services, telecom, BPO and IT services. This itself is an inspiration for all MBA aspirants to be this group is like an epitome which everyone would like to emulate

Shubham Parihar
The story of Birla's and their Cement City- Jayant Jain,SIBM Bengaluru

The story of Birla's and their Cement City- Jayant Jain,SIBM Bengaluru

I hail from Satna ,a small town in MP and like every other small town it has its unique story which was started and steered by Birla family. In 1910 our quiet small town got something which became its identity for the years to come. The Great Ghanshayam Das Birla founded the iconic MP Birla cement factory, a state of the art industrial marvel that changed the destiny of our town and made it a little more famous as the cement city of India. There is a saying in our town that only Birlas understand the cement business in Satna which proved itself when Aditya Birla group(Ultratech Cement) acquired Jaypee cement plant in Rewa a neighbouring town near Satna. The Birla Group’s iconic plant became inspiration for a lot of people like me who come from humble background to do something big with our lives. The visit to the cement plant was the day I decided I want to be a Mechanical engineer and gave me a direction in life. The Birla's cement plants created a cluster of industries and supported hundreds of Small scale industries. One such small industry was started in 1994 by my grandfather by the name of Ken’s cement Products which manufactured cement pipes. Availability of raw material was never a concern for us because companies like Ultratech were always there to ensure best quality cement at the right price. I often think where all our life would have been if we didn’t had people like G.D Birla and Aditya Birla Investing in the growth of our town providing Business families like ours with an opportunity to grow along with them. I sometimes wonder if G.D Birla had not decided to start a factory back then would I be sitting here in my Louis Philippe shirt eating a sandwich wrapped in Fresh wrap, browsing high speed 4G internet powered by Vodafone-Idea to find out how I can invest my money in Aditya birla Sun Life Mutual funds.

Jayant Jain
ABG:Where giving is a way of Life -SCMHRD

ABG:Where giving is a way of Life -SCMHRD

One of the permanent memory I have from my childhood is the logo of Aditya Birla Group (ABG). The bright yellow and brown colour was always eye catching and soothing at the same time. The colours and the logo of sun rising always brings positive vibes. Today they are one of the largest conglomerate in India   making a difference in every one of the million population in India.

Urshita Ghosh Dastidar
“Taking India to the World”

“Taking India to the World”

These 5 words truly sum up Aditya Birla Group’s core philosophy and they have always lived up to it. From taking their brands global (Van Heusen, Louis Philippe, UltraTech Cement) to bringing global brands to India (Ralph Lauren, Forever 21, Ted Baker), ABG has truly taken India to the world. No one else could have done it better.

MADUMITHA R
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