Competitions

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Connecting Macondo - Rohan Joseph George, IIM Udaipur

Connecting Macondo - Rohan Joseph George, IIM Udaipur

Before I entered this ‘transformation', before I put on a suit and learnt how to tie a tie, and before I had any dreams about anything whatsoever, I spent my summers frolicking through the fields of my grandmother’s farm at Memala.

ROHAN JOSEPH GEORGE
Just A STORY.

Just A STORY.

Aditya Birla Group is one of the largest Indian Conglomerates. It has a wide range of Brands providing the best of quality and high value to customers and society at large. Since independence it has been a key companion in India’s growth. Products like cement and aluminium has played an important role in development of infrastructure development. It has been carrying the onus since the beginning and it has impacted our lives in ways we can’t even begin to comprehend. For instance, Idea after merger with Vodafone is now the biggest company in telecom, Ultratech Cement also enjoys a fair amount of market share. Also brands like Peter England, Van Heusen, Skult, Ralph Lauren, Planet Fashion has been fulfilling our clothing needs all along.

Jaimin Brahmbhatt
My beginning of good things! | ABGLP Woo Me | IIM Nagpur

My beginning of good things! | ABGLP Woo Me | IIM Nagpur

Finally, the day had arrived for which I had been waiting for, since weeks – The Interview day – First Interview of my life for the Job I had desired whole of my life. The nervousness that came along with the excitement was unavoidable. My exposure to professionalism was nearly zero until that day. But today was a special day, looking professional, confident and honest was of utter importance.

Premal Shah
Reshaping lives by transforming them_Goa Institute of Management

Reshaping lives by transforming them_Goa Institute of Management

The products of the Aditya Birla Group are synonymous with great quality and value for money. As a person who uses various products of ABG I am extremely satisfied with them and also proud that an Indian company has reached such heights of success. I have been using IDEA mobile connection since 2011. It is the 1st sim card connection I took and it is still the only SIM that I use today. When JIO came into the market, even though many of my friends switched to JIO I still stuck to IDEA. The reason being the super quality of connection and service I got from IDEA all over Kerala. And who can forget the IDEA TV commercials. They are very empowering along with being a great marketing strategy. For my B School interviews, I had to wear formals and I always made it a point to buy Louis Philippe blazers and trousers. They always are of superior quality and always gave me great satisfaction with respect to fit and finish. If you look around you can ABG’s products everywhere. Let it be construction of buildings, roads, roofing tiles, fashion industry, steel, recycling of can etc. My Uncles house was made with UltraTech Cements and I remember asking him why he is not opting for Malabar cements which is widely used in Kerala. He gave me the reason that I already knew. Like every other ABG product, the quality of cement was high. Through their Great number of products across different sectors, ABG is reshaping the lives of people without them even knowing it and thus transforming them.

Arun Kondath
Competitions | InsideIIM