Sales & Marketing | InsideIIM

The Best Management Blogs To Read During The Lockdown

COVID-19 is no more a disease that affects the human respiratory system. The effects of the disease have also started showing its impact on the economic and industrial domain. Even at the company level, almost all departments have been disrupted by the havoc wreaked by coronavirus. Hence, it is crucial for MBA students and aspirants to understand the current scenario and how companies are dealing with it. You will be better equipped for changes that are about to come. Besides, COVID-19 has already helped us create a special bond with our laptop/notebook/smartphones. Not like we were not best friends already. How about using this friendship to go through this list of Marketing, HR, Operations, Product Management and Finance blogs to read during the lockdown. Hope it helps!

Team InsideIIM14 May 2020

The Best Free Resources For Every Aspirant Joining A B-School In 2020 | Tips By An IIM Calcutta Student

Congratulations, your hard work has finally paid off. You overcame all the hurdles and achieved your goal. It is time to pat yourself on the back. Enjoy and celebrate. You deserve it!

RISHI KUMAR14 May 2020

Is COVID-19 Affecting Consumer Behaviour Positively? - Prof. Ranjan Chaudhuri, NITIE

Thanks to COVID 19, the way consumers ineract with products and services has changed drastically. From everything being available at the click of a button, to settling down for what's accessible and in the market currently, we as consumers have had to make do. And it's not an easy shift. In this video, Associate Professor - Marketing at NITIE Mumbai, as well as InsideIIM's Professor Of the Year 2019 and 2020, Dr. Ranjan Chaudhuri, talks to us about his passion for marketing, his journey to becoming a professor, and most relevantly, how the Coronavirus will change and shape consumer behaviour. If you want a sneak peek into one of the most loved and well attended classes at NITIE, here's your chance!

Team InsideIIM01 May 2020

Top 4 Marketing Trends & Skills To Look At Post COVID 19, Ft. Prof. Ranjan Chaudhuri, NITIE

Ever wondered why we buy and how we buy? What influences our buying decisions? As a retail enthusiast or as someone interested in marketing, you need to know that each of our buying decision is shaped by various factors. As a student of marketing, you can be sure that these are a part of the famous 4Ps of marketing. But wait, in this video, Associate Professor - Marketing at NITIE Mumbai, as well as InsideIIM's Professor Of the Year 2019 and 2020, Dr. Ranjan Chaudhuri talks to us about retail, consumer behaviour, trends in marketing and skills you must cultivate to stay on top of the curve post COVID 19. If you want to know how to shape a successful marketing career post this pandemic, be sure to check out this video.

Team InsideIIM30 Apr 2020

IIM Taught Me To Thrive In High Pressure, High Risk Situations Ft. Amit Agrawal, IIM A, IIT BHU

In the 3rd part of his talk on Konversations in Quarantine, Amit Agarwal, self minted Salespreneur, Author of the book “The Ultimate Sales Accelerator,” IIM A & IIT Bhu Alum, and currently, Senior VP, Sales, and Business Development at Manthan, talks about his life at IIT and IIM. From discussing how his time at IIT BHU changed him and how he then went on to work at Cognizant and other IT Service companies. He takes us through his journey at IIM Ahmedabad and shares just why he chose sales as a career! If you too are interested in sales and marketing and wondering how to go about it, this one's for you!

Team InsideIIM25 Apr 2020

How Coronavirus Is Shaping The Future Of Sales Ft. Amit Agarwal, IIM Ahmedabad

Do you wonder how the world will change after the COVID 19 threat has been neutralised? How kinds of changes will work, processes, and systems undergo? One of the major functions to change drastically will be sales. Because now, with work happening mostly online, sales jobs too will have to go virtual. One of the biggest shifts we see in sales work trends is the use of big data. How does sales online work? Why is it a better option than the purely offload mode of selling? And what are pertinent questions to ask if you want to achieve success in sales? In the 2nd part of his talk, Amit Agarwal, self minted Salespreneur, Author of the book “The Ultimate Sales Accelerator,” IIM A & IIT Bhu Alum, and currently Senior VP, Sales and Business Development at Manthan, answers all this and more.

Team InsideIIM24 Apr 2020

A Salesperson Can Earn More Than The CEO Ft. Amit Agarwal, IIM A, IIT BHU

If you’re an MBA student or aspirant, or even an engineering student for that matter, the last career option you’d consider is sales. Most people don’t choose a sales role, they just get selected for it. Quite a few of them prefer to call it Business Development. But at the end of the day, sales is a function that makes the world work, isn’t it?! In this video, we speak to Amit Agarwal, self-minted Salespreneur, Author of the book “The Ultimate Sales Accelerator,” IIM A & IIT Bhu Alum, and currently Senior VP, Sales and Business Development at Manthan, about his long and rich sales career. If you want to know what attitude it takes to succeed in your chosen profession, Amit’s talk will prove insightful and enriching.

Team InsideIIM23 Apr 2020

A Comprehensive Guide Of What To Do During Lockdown | MBA Post-Lockdown

Back in 2019, when you were either busy preparing for MBA exams, internships or job interviews, if anyone told you that COVID-19 was on its way, wouldn’t you have at least done a few things differently? But there is no point in thinking about the past, is there? We have to think about the present and prepare for the uncertain future. How does one do that? By going online! Here’s the truth: we had already been living in a digital culture, and this virus has pushed humanity to embrace it further. From applying to enrolling, to studying and preparing for B-School, everything will happen online. Keeping those things in mind, here is a list of articles and videos about MBA post-lockdown. Read to know more.

Team InsideIIM18 Apr 2020