Sales & Marketing

403 articles
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How This Mechanical Engineer Turned Into a Successful Sales Manager, Ft. Prachi Goyal

How This Mechanical Engineer Turned Into a Successful Sales Manager, Ft. Prachi Goyal

In today’s video, We got in a tete-a-tete with a Mechanical engineer turned Sales head who has set an example for all the engineers that the right opportunities will knock at your door at the right time. From being an engineering nerd to becoming a smart sales head, Prachi Goyal has carved a niche for herself and she is a perfect example of how to be multitalented.

InsideIIM Career Services
Things You Must Know About HUL Before Joining - Register For Unilever Live Sessions Now!

Things You Must Know About HUL Before Joining - Register For Unilever Live Sessions Now!

HUL is a dream company for many, this is an opportunity to know the company a bit better. What does the multimillion-dollar company do right to be at a place it is in? Who are the drivers of this success story? How do they make seemingly impossible-looking tasks a cakewalk? How can you be part of this ever-growing company? If these are some questions that you need answers to, InsideIIM and HUL have an amazing opportunity for you.

InsideIIM Career Services
HUL: Competition, Growth, Jobs, Brands, Selection Process, Careers & More | Know Your Company

HUL: Competition, Growth, Jobs, Brands, Selection Process, Careers & More | Know Your Company

Welcome to the first episode of KYC (Know Your Company) Video Series. Where we deep-dive into different companies to understand their business models, verticals, competition, hiring practices and much more. In this video, we have covered the FMCG giant Hindustan Unilever. The company owns iconic brands like Lakme, Surf Excel, RIN, Brooke Bond, Lipton, Lux, Lifebuoy, Dove and many more. We discuss the varied aspects of the company, who are its competitions, what you should learn about the company before you sit for the placement at your B-school and what are some other routes through which you can be part of this FMCG giant.

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What Bachpan Ka Pyaar Can Teach You About Marketing | Dekoded

What Bachpan Ka Pyaar Can Teach You About Marketing | Dekoded

Badshah came up with a song featuring an overnight internet sensation Sahdev Dirdo, a kid from a small village in Chhattisgarh. But why! Many would say, because the kid is talented! And maybe the kid is talented, but is that it? There are so many talented kids after all who would love to have a platform like that? So, is there something fishy? Well, maybe there is indeed. In this episode of Dekoded we tried looking into what Bachpan Ka Pyaar, the crazy viral song can teach you about marketing. The best part, you don’t have to be a marketing expert or go to a B-school to understand this!

Team InsideIIM
From A Single Store To 100+ Franchises - Ft. Kiran Shah, Apsara Ice Creams - Part II

From A Single Store To 100+ Franchises - Ft. Kiran Shah, Apsara Ice Creams - Part II

Marketing is about constant innovation. And it is this constant urge to innovate that led Kiran Shah to take a journey back from his cozy corporate job of a global brand manager in Singapore. He came back to his roots, to the very streets of Mumbai where he had seen his family business grow. In this video, Kiran talks in detail about the challenges he took up after coming back, what were some innovations he worked on, how he used his corporate experience to change the face of the family business and what you can learn from his journey about brand building.

Team InsideIIM
Sales & Marketing | InsideIIM