The InsideIIM Career Guide

128 articles
Page 13 of 16
Marketing in the Digital Space

Marketing in the Digital Space

Garima Jain, Manager at Johnson and Johnson and also an alumna of IIM Indore and Carnegie Mellon has created a learning module on Marketing in the Digital Space for the benefit of the community of students and professionals on InsideIIM.com. We cover SEO/SEM, Social Media Marketing, Crisis Management and Measuring ROI.

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"We pioneered the Tweet-to-order mechanism" - In conversation with Raghav Joshi - Head of Operations, FAASOS Bangalore (Part 1)

"We pioneered the Tweet-to-order mechanism" - In conversation with Raghav Joshi - Head of Operations, FAASOS Bangalore (Part 1)

Haven’t each one of us fancied ourselves as restaurant owners at some time or the other? How complicated would it be to start and run a chain of restaurants? What would be the choice of cuisine? What about the economics of the whole set-up- what would be the input costs, fixed costs, mark-up, and profits? What would it be like to be hard at work when the whole world is out having a good time? To answer all these and many other questions, we did a recent Google Hangout with Raghav Joshi, Head of Operations – FAASOS Bangalore.

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