A plethora of perfect brands - Kishan Panigrahi , NMIMS Mumbai
Aditya Birla has touched so many lives and it has touched my life in so many ways that I have lost the count to both. For my family Aditya Birla was always the top of mind recall when it came to clothes or construction or investment options. One consistent thing in my life is shopping from Aditya Birla fashion retail stores. No matter how much you window shop, you know you have right blend of fashion, quality and comfort when you are in an Aditya Birla store. Over the years Pantaloons has become the shopping destination for my family. The ease of availability of the outlets, professional staff behaviour and host of collection makes a customer a loyal customer in just one go. More than a buyer seller relationship I have a special place in my life for Aditya Birla’s retail store. Its more like all instances that made a mark in my life also had some element that associated me to an ABG store – be it buying the blue Peter England shirt a night before my job interview, delighting my sisters with the newest Allen Solly collection or decorating my house with the exclusive range of home care items in Pantaloons. Seeing the milestones they have achieved gives me a sense of delight as well – when Aditya Birla Fashion and Retail was awarded the prestigious Social Impact Award instituted by Indian Chamber of Commerce for Empowering rural population, I knew they are doing a lot more than just focusing on the bottom line, they were creating an everlasting impact in the lives of people.
