Face The Fear, Hand-in-Hand | Aliyasmin Rahaman, IIFT
A swing over a Pomelo tree - being a millennial, this is what comes to my mind when I look back to Childhood days. My routine, then, was sorted with a kindergarten for two hours and fun for the rest whole day! Unlike most people, I remember almost everything of my childhood right from kindergarten. And Aditya Birla group is a part of my life from then on. My sister and I had made our cemented footprints, when our home was going through a renovation. We were badly rebuked by the Head of The House, My mother! Now, those footprints account as one of the most cherished memories and Ultra Tech Cement is in its background. As I grew up, my needs and demands, dreams changed. Recess memories of early school are another set of vibrantly clear days of my life. We used to play Stone-Paper-Scissor and share Parantha. Being an organized person, I was meticulous about the packaging of my Parantha, always wrapped in FreshWrap. Time Flies and with appearance of colorful teenage, colorful Rangmanch Kurtis became my basic need. Be it a birthday gift or gift of any festival, I used to stock up my cupboard with Rangmanch Kurties. Leaving teenage and College I embarked on another stepping stone, MBA! And today I groom myself with the help of Allen Solly! And whatever be my age, picking an extra chocolate from More shop is always a bonus point. So the Aditya Birla Group has been a consistent companion in my life. The Company has greatly contributed to India. For over 50 years now, the Aditya Birla Group has engaged in impactful, welfare-driven activities in India and even globally. It has reached to 7.5 million people and helped those vulnerable section of the society through programs like, 'Making a Difference’, Sustainable Livelihood Programs.
