"The bedrock of marketing is understanding your consumers." - Rahul Bathija Did you know the psychology behind purchase of a toothpaste? Rahul has worked at Reckitt Benckiser India Ltd. and Nestle India Ltd. before joining Colgate. He has travelled across India as a sales manager and understands the pulse of consumers in various regions of India. At 'Konversations On Marketing Careers, Mumbai', this real life Rocket Singh gave aspirants a glimpse of the sales world. Here's a glimpse of his session at Hard Rock Cafe, Mumbai."
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