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Adversity - When the waters rose - TAPMI, Manipal

Adversity - When the waters rose - TAPMI, Manipal

Shortly after joining M/s Schneider Electric, the big challenge that I faced was contributed by Mother Nature herself. Unexpected heavy rains and flood in the city of Chennai, brought life to stand still in December 2015.  Even the Met department did not comprehend a disaster of this magnitude. Stranded in one of my customers’ office, with water all around and with not many acquaintances in the city, I had absolutely no idea as to what to do. I could see my car in the parking area literally floating in the sea of flood water. The mobile communications had stopped. I knew I had to do something, right at that moment, since flood water was still rising exponentially. I waded through the knee-deep water, trying to keep myself always at the centre, lest I fall into any pits and somehow managed to reach my car. The dilemma now was to open and shut the door as quickly as possible, so that water doesn’t get in much. After entering the car, completely drenched, I could successfully start the engine. I had to dump my plan to reach my apartment when police man informed me that the roads leading to that place were blocked due to excessive flooding. I could not afford to take much time in making an alternate decision, as flood water was still on the fast rising trend. I just tried to concentrate and tried hard to fast scan through the any available options and their pros and cons. It then struck me about my friend who long ago mentioned in one of our conversations about his newly furnished apartment in a hilly terrain in the outskirts of the city and then decided to reach there. With no means of contacting him and not knowing whether he was in the city, I knew it was a risk, but that was the only pragmatic action that I could think of, at that time. Without the Google map working in my mobile, finding the place in such a situation was a tough task by itself. I found myself now entering into previously unknown roads where water was chest deep, but continued my journey. From far I could see that after a few feet, the roads are on an uphill mode and hence the flood water level lesser. Then with the help of a few good Samaritans, I finally reached the apartment where my friend was only happy to accommodate me.

Aditya Nair S B
Aditya Birla Group: An actual dream company -TAPMI

Aditya Birla Group: An actual dream company -TAPMI

From a humble cotton trading family to a multi-billion dollar, Aditya Birla Group has built an extraordinary force of over 120000 employees belonging to 42 nationalities. As the third-largest private sector conglomerate in India, Aditya Birla Group resonates with Indian households in one way or the other.

Affan Anwar
ABG- With India, All the way

ABG- With India, All the way

Often the things that stay with us are the things that we are exposed in the childhood. I have vivid memories from childhood of eating a favourite sweet or a favourite food item. I have fond memories of visiting places with my parents. The days are gone but the memories linger. And, that is what makes these moments so great. With Aditya Birla Group, I have had some great experience which have led to lasting memories. The various products offered by the company have enamoured me from the start. I have used several of their products with great results. The first phone that I had, had an Idea sim. Many memorable days have been spent talking with my friends and family members over the phone. Also, another interesting bit that has lingered with me, is the humour present in the old Idea ads. The “What an Idea, Sirji” ads were great. They had interesting mini plots and attracted the users to try the brands. Idea also introduced several plans that were revolutionary in their own way.

Parth Mistry
Aditya Birla Group - How it has impacted my life? - TAPMI

Aditya Birla Group - How it has impacted my life? - TAPMI

Aditya Birla Group has touched the lives of almost all Indians. The group was incorporated in 1857 and is one of the largest business conglomerates in India. It has shown its might in the areas of metals, cements, branded apparel, telecom, BPO, IT services to name a few. Headed by Mr. Kumar Mangalam Birla (Chairman), ABG has grown leaps and bounds over the years to become a US $ 44.3 billion company. Trust among Indian consumers is one the major reasons why the brand has grown to such heights.

Aditya Nair S B
Challenges that scare us, define us!

Challenges that scare us, define us!

Life as we all know is not as simple as it seems to be. It is nothing short of a roller coaster ride throwing at us situations where we sometimes lose confidence,doubt ourselves and get bogged down along the way. But there is this one thing that I always stick by whenever I get bogged down by any challenge and it is the art of never giving up. 

Aparajita Sahai
Knowledge: The change that breaks all Status Quo - Manisha Mishra, TAPMI

Knowledge: The change that breaks all Status Quo - Manisha Mishra, TAPMI

Bringing about a change in the world is challenging. More challenging is the mission to bring about a change in self. This is because it is easier to stay put, to maintain status quo, despite the world around us taking an ephemeral track. In my quest to maintain status quo over the years, I have found that each time I am faced with a challenge, the resolution starts with a simple step. The step is to adapt,learn and move on.

Manisha Mishra
ABG: Changing lives, Spreading happiness -TAPMI

ABG: Changing lives, Spreading happiness -TAPMI

Living in Mumbai suburbs, it is highly unlikely that one has not used or are not acquainted with the products by Aditya Birla Group. On my part, I got introduced to these products when I was probably a teenager. Right from casuals from American Eagle, party wears from Allen Solly to Formals from Peter England, I have always preferred ABG. And, ‘More’ has always been our first choice to get fresh food at reasonable price. But, more importantly, there are activities and initiatives which ABG carry out that make a lot of difference to the society. These CSR activities actually empower our developing country acting as a helping hand to the government. I may not be the direct beneficiary of these initiatives but one of my close friend is. So, I am going to tell about the experience he had with ABG which actually affected me and made me look at ABG in high regards. This friend of mine, Tanmay Sharma, was my room-mate when I was working for Infosys in Mysore. His hometown was some village in Madhya Pradesh. He was extremely brilliant and so was his brother. His brother was preparing for UPSC along with other government exams, probably to get a good stable job and improve his family condition. As Tanmay mentioned, their village had very poor electric facility and people suffered a lot. Students studied under kerosene lamps and there was constant fear of poisonous insects  and reptiles venturing into their houses. Under the initiative taken up by ABG, his family along with many others received solar lamps. These were high quality lamps which could provide light for 24 hrs by charging only for 4 hrs under sun. It was also provided with mobile charging port. This facility was tremendously helpful to students as well as families residing in that village. Looking at his happiness, I was able to imagine what sort of happiness ABG must have given to millions of people in one way or the other.

Vipras Morye
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