Impact of ABG on my life
Aditya Birla Group, an Indian multinational conglomerate with revenue of USD 44.3 billion and seven decades of responsible business practices, has grown into the global powerhouse of wide range of sectors – metals, textiles, carbon black, telecom, cement and fashion. ABG has without doubt touched upon many lives including mine. ABG’s Hindalco is the world's largest aluminium rolling and producing company and major supplier of bus bars and conductor for state and national utilities to most of the electrical power projects. ABG has adopted the strategy of market cannibalism in the Fashion sector where brands like Van Heusen, Peter England, Allen Solly, Louise Phillippe coexist and target the right audience for its market ranging from mainstream class to luxury clothing. Conveniently located in my neighbourhood is the more supermarket, the shopping destination of choice for families almost everywhere, offering an irresistible combination of quality and value. What strikes me as a consumer is how ABG has remained the master of extensive mergers and acquisitions to diversify into new areas and divest businesses, like the biggest the Vodafone-Idea merger. ABG’s BITS Dubai has been consistently providing highest quality of technical education to students from all over the world. As an ardent user of ABG products, I eagerly wait for ABG to venture into unexplored areas in future, hoping for it to capture the market, delivering superior shareholder value, leaving no stone unturned in the business in addition to actively contributing to social and economical development in a sustainable way through its CSR initiatives. #NMIMSMumbai #ABGLPWooMe
